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Management Consulting - Philip A. Wickham, Louise Wickham

Management Consulting

Delivering an Effective Project
Buch | Softcover
336 Seiten
2007 | 3rd edition
Financial Times Prentice Hall (Verlag)
978-0-273-71184-1 (ISBN)
CHF 89,95 inkl. MwSt
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The book is aimed at students taking dedicated management consulting modules and work placement programmes at undergraduate and postgraduate level. It is well suited to students of business as well as scientific and creative disciplines who undertake a work-based project during the course of their academic study.

Philip Wickham is Research Associate at Leeds University Business School. He is also the author of two other Financial Times/Prentice Hall textbooks: Strategic Entrepreneurship (4th edition, 2006) and the FT Corporate Strategy Casebook (2000).

Preface

Acknowledgements

Part One Management Consulting in context



1 The nature of management consulting and how it adds value
2 Consulting: the wider context and consulting process
3 The skills of the consultant and the project proposal
4 Consulting cross borders and cultures - Jeremy Wilcock

Part one of Robinson Mason case study

Part Two Project definition and analysis

5 Defining the destination, developing a strategy and understanding change
6 Evaluating client capabilities and business opportunities Margaret Dewhurst and Tony Kellett
7 Contracting, influence and team leadership - Kevin Parker

Part two of Robinson Mason case study

Part Three Undertaking the project



8 Executing a successful project
9 Creative approaches to analysis
10 Analysing decision-making in the client business and the decision context
11 Consulting project planning & time management

Part three of Robinson Mason case study



Part Four Delivering the product to the client



12 Communication skills & presenting your ideas
13 Post project & learning from the project
14 Consulting as a career

Part four of Robinson Mason case study

Appendix - Example of a consulting report (marketing plan)

Index







Erscheint lt. Verlag 22.11.2007
Verlagsort Harlow
Sprache englisch
Maße 244 x 188 mm
Gewicht 648 g
Themenwelt Wirtschaft Betriebswirtschaft / Management Projektmanagement
Wirtschaft Betriebswirtschaft / Management Unternehmensführung / Management
ISBN-10 0-273-71184-9 / 0273711849
ISBN-13 978-0-273-71184-1 / 9780273711841
Zustand Neuware
Informationen gemäß Produktsicherheitsverordnung (GPSR)
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