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Global Business Strategy - Cornelis A. de Kluyver, John A. Pearce II

Global Business Strategy

Buch | Softcover
150 Seiten
2021 | Second Edition
Business Expert Press (Verlag)
978-1-63742-042-3 (ISBN)
CHF 55,85 inkl. MwSt
Looks at the opportunities and risks associated with staking out a global competitive presence, and introduces the fundamentals of global strategic thinking. The authors demonstrate how a company should change and adapt its domestic business model to achieve a competitive advantage as it expands globally.
Global Business Strategy looks at the opportunities and risks associated with staking out a global competitive presence and introduces the fundamentals of global strategic thinking. The authors demonstrate how a company should change and adapt its domestic business model to achieve a competitive advantage as it expands globally. Our framework includes a company's business model, the strategic decisions a company needs to make as it globalizes its operations, and globalization strategies for creating a competitive advantage. A business model has four principal dimensions: market participation, the value proposition, the supply chain infrastructure, and its management model.

Dr. Cornelis A. ("Kees") de Kluyver is professor emeritus and former dean and James and Shirley Rippey distinguished professor at the Lundquist College of Business at the University of Oregon. His authored books include Strategic Management: An Executive Perspective (with John a. Pearce II, Business Expert Press, 2015), Strategy: A View from the Top (with John A. Pearce II, Prentice Hall, now in its fourth edition and translated in Spanish, Portuguese, Japanese, Korean, and Chinese), A Primer on Corporate Governance (Business Expert Press, 2013, in its second edition), and Fundamentals of Global Strategy: A Business Model Approach (Business Expert Press, 2010). Dr. de Kluyver is listed in Cambridge's Who's Who. Dr. John (Jack) A. Pearce II is the distinguished scholar in residence at Eastern University, where he teaches and mentors doctoral students in the PhD program in organizational leadership. In 2020, Stanford University rated him as a Top 2% Scientist in the World in an evaluation of the impact of researchers globally. Google Scholar reports that his scholarship has been cited more than 25,000 times.

Erscheinungsdatum
Verlagsort Sterling Forest
Sprache englisch
Maße 152 x 228 mm
Gewicht 333 g
Themenwelt Wirtschaft Betriebswirtschaft / Management Unternehmensführung / Management
Wirtschaft Volkswirtschaftslehre Makroökonomie
ISBN-10 1-63742-042-0 / 1637420420
ISBN-13 978-1-63742-042-3 / 9781637420423
Zustand Neuware
Informationen gemäß Produktsicherheitsverordnung (GPSR)
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