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Theory and Practice in Hospitality and Tourism Research -

Theory and Practice in Hospitality and Tourism Research

An ASEAN Context
Buch | Hardcover
248 Seiten
2026
Emerald Publishing Limited (Verlag)
978-1-83662-203-1 (ISBN)
CHF 139,65 inkl. MwSt
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Theory and Practice in Hospitality and Tourism Research: An ASEAN Context bridges theory and practice through empirical and conceptual studies, presenting a curated collection of empirical and conceptual studies, that examine diverse facets of hospitality and tourism development across ASEAN destinations.


The Association of Southeast Asian Nations (ASEAN) stands as a pivotal intergovernmental organisation, fostering economic, political, social, and cultural collaboration among its ten member states. Within this dynamic regional context, hospitality and tourism research demands a nuanced approach that bridges robust theoretical frameworks with practical, actionable insights. This volume addresses the critical need for such integration by presenting a curated collection of empirical and conceptual studies that examine diverse facets of hospitality and tourism development, management, marketing, education, and sustainability across ASEAN destinations.


As part of a dedicated series advancing hospitality and tourism education, research, and professionalism in Southeast Asia, this timely work champions a collaborative ethos among scholars, educators, industry practitioners, policymakers, and students. By encouraging co-authored chapters and fostering dialogue between academia and industry, the volume ensures that research not only informs practice but is also shaped by real-world challenges and opportunities.

Jeetesh Kumar is Head of Research and Senior Lecturer at the School of Hospitality, Tourism and Events, Taylor’s University, Malaysia. Devi Kausar is Professor and former Dean of the Faculty of Tourism at Universitas Pancasila, Indonesia. Rupam Konar is a Senior Lecturer and Programme Director for the PhD in Hospitality and Tourism and MSc in Tourism at Taylor’s University, Malaysia. Daryl Ace V. Cornell is an Associate Professor and faculty researcher at the Polytechnic University of the Philippines.

Chapter 1. Introduction: A Tapestry of ASEAN Hospitality and Tourism; Jeetesh Kumar, Rupam Konar, Devi Kausar, and Daryl Ace V. Cornell

Chapter 2. Community-Based Tourism: A Design Approach; Ani Wijayanti, Atun Yulianto, Emmita Devi Hari Putri, and Edi Yulianto

Chapter 3. Empowering Village Tourism; Indra Prawira, Nur Afny Catur Andryani, Devi Fitrianah, Santy Li, and Didik Ciptadi

Chapter 4. Indigenous Gastronomy: From Practice to Tourism Learning; Fitri Abdillah, Sri Fajar Ayuningsih, and Wiwin Indiarti

Chapter 5. Tourism Villages Surviving Covid; Ghifari Yuristiadhi Masyhari Makhasi and Supriyanto

Chapter 6. ASEAN Integration and Tourism: Post-Pandemic Era; Gabriella Fardhiyanti and Agita Pasaribu

Chapter 7. Migrant Workers in Bali; Rindo Bagus Sanjaya, Nagathisen Katahenggam, and I Nyoman Sujana

Chapter 8. Soft Power Strategies in Destination Attractiveness; Kevin Fuchs and Connor Brannum

Chapter 9. Equity and Inclusion in ASEAN Tourism; Samuel Adeyinka-Ojo, Blessing Adeyinka-Ojo, Malini Sathappan, Mahadi Hasan Miraz, and John Teo

Chapter 10. Hospitality Sector Employee Attraction and Retention Strategies; Gopinath Sangaran, Gobinath Selvanayagam, Devendren Sathasivam, Sarthinathan Rajasamy, and William Quah Lee Poh

Chapter 11. Value-Driven Risk Management in Tourism; Mona Fairuz Ramli, Diana binti Mohamad, Nor Rabiatul Adawiyah Binti Nor Azam, and TPr Amelia Neoh Siew Yin

Chapter 12. India-ASEAN Cultural Tourism: 30 Years of Exchange; Sujay Vikram Singh, Rashmi Jha, Premendra Sahu, Pravin Chandra Singh, Abhishek Kumar Pandey, Parag Shukla, and Sudhanshu Dubey

Chapter 13. Sustainable Development Challenges; Nor Suzylah Sohaimi, Nor Rabiatul Adawiyah Binti Nor Azam, and Muhamad Syukri Sohaimi

Chapter 14. Responsible Practices in Malaysia; Nazirullah, Ahmad Puad Mat Som, Irfan Nawaz, Hazim Ryad Momani, Saaherah Basil Alkilany, Yb Khairul Firdaus Akbar Khan, and Sabeeha Rahman

Chapter 15. Digital Technology Adoption in ASEAN; Supina Supina, Parameth Voraseyanoth, and Abuelhassan Elshazly Abuelhassan

Chapter 16. Conclusion: Rethreading the ASEAN Hospitality and Tourism Tapestry; Jeetesh Kumar, Rupam Konar, Devi Kausar, and Daryl Ace V. Cornell

Erscheint lt. Verlag 13.4.2026
Reihe/Serie Bridging Tourism Theory and Practice
Verlagsort Bingley
Sprache englisch
Maße 152 x 229 mm
Themenwelt Wirtschaft Betriebswirtschaft / Management Unternehmensführung / Management
ISBN-10 1-83662-203-1 / 1836622031
ISBN-13 978-1-83662-203-1 / 9781836622031
Zustand Neuware
Informationen gemäß Produktsicherheitsverordnung (GPSR)
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