The Pragmatist's Guide to Corporate Lean Strategy
Apress (Verlag)
978-1-4842-3536-2 (ISBN)
The author shares the good, the bad, and the ugly of enterprise-level adoption of lean startup practices (what we call a “lean corporation”). The book provides step-by-step instructions specifically targeted to technologists in multiple roles—from CEO to a developer on the ground—on how to build a “lean agile corporation” and avoid common traps. Building on the experience of the “lean startup” framework of Steven Blank and Eric Reis, this book takes these concepts to the enterprise level by providing tips and best practice guidelines, sharing “horror stories” and common anti-patterns in a fun and engaging way.
What You'll Learn
Discover how you can contribute to your company as it becomes a lean agile corporation and survives technological and digital disruption
Beat Facebook, Amazon, Apple, and Google at their own game by using methods they use to quickly experiment with new services and features
Understand how to advance your career in a lean startup framework
Know how you can trace your company’s success to your daily work
Who This Book Is For
Those in technology and business who are interested in strategy, business agility, management, execution, new technologies, and in the future of the business world.
Michael Nir is a keynote speaker, best selling author, and Lean Agile inspiration expert; known for his passion, creativity, and innovation. Michael's master degree in engineering, certification in project management, and training in Gestalt balance his technical know-how with emotional intelligence. He inspires people and teams to change, experientially and emotionally, while climbing the hill AND reaching the summit. The author of nine books on influence, consumer experience, and Agile project management, Michael delivers practical skills gained from 18 years of experience leading change at global organizations in diverse industries such as: Intel, Philips Healthcare, United Healthcare, DnB, Volvo, JPMorgan Chase, Citi, Unilever, and many others. He is masterful at connecting the dots between human behavior, business systems, and work environment to drive highly productive teams and lead individuals to communicate effectively. A passionateguide and mentor for organizations undergoing change, Michael has developed Lean startup training and delivery programs as well as Gestalt team-building and conflict management workshops.
Chapter 1: Get into the Entrepreneurial Mindset.- Part 1: Five Lessons from Lean Startup Thinking.- Chapter 2: Start with the Customer in Mind.- Chapter 3: Define and Communicate Mission and Vision.- Chapter 4: Synthesize an Integrative Operating Model.- Chapter 5: Identify Metrics that Matter.- Chapter 6: Pivot or Persevere.- Part 2: Five Techniques to Succeed.- Chapter 7: First 30 Days.- Chapter 8: First 90 days.- Chapter 9: First 12 Months.- Part 3: Lessons in Building a Corporate Startup.- Chapter 10: Achieve and Retain Leadership Support.- Chapter 11: Consider the Corporate Culture.- Chapter 12: Evangelize across the Enterprise.- Chapter 13: Summary.-
| Erscheinungsdatum | 14.04.2018 |
|---|---|
| Zusatzinfo | 15 Illustrations, black and white; XXX, 165 p. 15 illus. |
| Verlagsort | Berkley |
| Sprache | englisch |
| Maße | 155 x 235 mm |
| Themenwelt | Wirtschaft ► Betriebswirtschaft / Management ► Planung / Organisation |
| Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management | |
| Schlagworte | Agile • business and technology • digital disruption • Disruption • Innovation • Lean • Lean Enterprise • Lean Startup • Strategy |
| ISBN-10 | 1-4842-3536-3 / 1484235363 |
| ISBN-13 | 978-1-4842-3536-2 / 9781484235362 |
| Zustand | Neuware |
| Informationen gemäß Produktsicherheitsverordnung (GPSR) | |
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