Grow Globally (eBook)

Opportunities for Your Middle-Market Company Around the World

Mona Pearl (Autor)

eBook Download: EPUB

2011 | 1. Auflage
304 Seiten
John Wiley & Sons (Verlag)
978-1-118-12896-1 (ISBN)

Infos

Discover proven strategies and solutions for successful
participation in the global market

With less than fifty percent of middle market US companies
succeeding at going global, corporate executives need to know how
to build effective global execution platforms that will allow their
organizations to thrive in a global economy. Filled with case
studies and indispensable checklists, Grow Globally guides
executives in crafting an actionable global strategy that will not
only stand the test of change--but that will also be on
target, on budget, and on time.

* Reveals how to anticipate change in global decision-making and
execution

* Explores how to identify trends and respond to differences
between internal corporate culture and the target culture

* Includes case studies, checklists, process visuals and
resources, plus a website that hosts online tools and
materials

As the world becomes more dependent on technology and trade
borders gradually disappear, your company needs to acquire the
tools and skills necessary to compete in the global market. Grow
Globally presents the skills needed to build a global execution
platform that will keep your organization relevant and competitive
in the international landscape.

Autor

MONA PEARL, MA, is a global business development expert as well as founder and COO of Beyond A Strategy, Inc., a company providing expertise to plan and implement cost effective and sustainable global growth that improves a company's bottom line and helps realize seamless international operations. Clients include Deutsche Telekom, Michelin, American Airlines, Philip Morris, and Bacardi. Ms. Pearl regularly publishes columns on global competitiveness in industry magazines, including Manufacturing Today and Management Today.

Inhalt

Foreword.

Preface.

Acknowledgments.

Introduction: Growing Globally -- What You Need To Know To Get
In the Game.

Chapter 1: Embarking on Your Global Adventure: Navigating Beyond
the Borders of Your Organization and Your Home Country.

Chapter 2: The Search for the Right Talent: A Driving Force When
Going Global.

Chapter 3: Improving Your Market Readiness through Effective
Planning, Action and Commitment.

Chapter 4: Gaining a Competitive Advantage: A Little Difference
Makes All the Difference.

Chapter 5: Sound International Negotiations: Unlocking the
Secrets of Success across Borders.

Chapter 6: Corporate Partnerships: A Match Made in Heaven...
or Hell?

Chapter 7: Corporate Business Models: Growing Your Business from
Within.

Chapter 8: Focusing on Success.

Chapter 9: Looking into the Future: New Players, New Rules, New
Game.

Chapter 10: Growth and Discovery.

Notes.

References.

About the Author.

Index.

Produkt-Details

• Erscheint lt. Verlag: 24.8.2011
• Sprache: englisch
• Themenwelt: Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management
• Schlagworte: Business & Management • Business & Management Special Topics • Spezialthemen Wirtschaft u. Management • Wirtschaft • Wirtschaft u. Management
• ISBN-10: 1-118-12896-6 / 1118128966
• ISBN-13: 978-1-118-12896-1 / 9781118128961