Understanding Enterprise

Entrepreneurship and Small Business

Simon Bridge, Ken O'Neill (Autoren)

Buch | Softcover

416 Seiten

2012 | 4th ed. 2012
Palgrave (Verlag)
978-0-230-30809-1 (ISBN)

Infos

The emergence of an enterprise culture and entrepreneurial economy has led to the rapid development of theories, policies and practices in the field of entrepreneurship. Understanding Enterprise provides a critical introduction to enterprise in its broadest context, particularly its application to business through entrepreneurship and small business. The book is divided into three distinct parts, which examine traditional approaches to entrepreneurship, new perspectives on the subject, and the success or otherwise of government policy.

Key features:
- Extensively revised to take into account the latest thinking and research
- Reassessment of traditional views and a critique of conventional wisdom
- Updated coverage of the impact and failings of comparative government policies
- A good balance between theoretical and practical perspectives

Understanding Enterprise is an essential companion for undergraduate and postgraduate students of entrepreneurship. Policy makers and practitioners will also benefit from this comprehensive guide.

Autor

Simon Bridge has been involved in formulating, delivering and/or assessing enterprise policy for nearly 30 years, most recently as an enterprise and economic development consultant and before that as the Enterprise Director of a small business agency. He is also a Visiting Professor at the University of Ulster. His other books include Rethinking Enterprise Policy: Can Failure Trigger New Understanding? (Palgrave Macmillan, 2010) and, co-written with Brendan Murtagh and Ken O'Neill, Understanding the Social Economy and the Third Sector (Palgrave Macmillan, 2009) Ken O'Neill is Professor Emeritus at the University of Ulster, a former President of the International Council for Small Business (ICSB), a member of the Steering Committee of the International Small Business Congress (ISBC), a former President of the UK's Institute for Small Business and Entrepreneurship (ISBE), and is a Director of The Genesis Initiative. In 2005 he became the first person to receive The Queen's Award for Enterprise Promotion – Lifetime Achievement Award. He has also co-written Understanding the Social Economy and the Third Sector (Palgrave Macmillan, 2009) with Simon Bridge and Brendan Murtagh.

Inhalt

PART ONE: The Evolution of Enterprise Understanding.- CHAPTER 1: Introduction Understanding Enterprise.- CHAPTER 2: A Brief History of Enterprise Understanding.- CHAPTER 3: Enterprise and Entrepreneurship: Their Meanings and Variations.- CHAPTER 4: Enterprise and Entrepreneurship: Understanding Their Nature.- CHAPTER 5: Small Businesses: Their Characteristics and Variety.- CHAPTER 6: Small Businesses: Understanding Their Dynamics.- CHAPTER 7: Social Enterprise and the Third Sector.- PART TWO: Challenges to the Traditional View .- CHAPTER 8: Rethinking Small Business.- CHAPTER 9: Rethinking Entrepreneurship.- CHAPTER 10: Enterprise and life.- CHAPTER 11: Becoming an Entrepreneur.- CHAPTER 12: Running a Small Business.- CHAPTER 13: Social Capital and the Enterprise Mix.- PART THREE: Enterprise Policy and Government Intervention.- CHAPTER 14: Why Governments Intervene: The Aims of Enterprise Policy.- CHAPTER 15: Enterprise Policy: Approaches and Delivery Methods.- CHAPTER 16: Does the Policy Work?.- CHAPTER 17: What Might Work?.- CHAPTER 18: The Impact of Change.- Index.

Produkt-Details

• Erscheint lt. Verlag: 2.11.2012
• Zusatzinfo: 416 p.
• Verlagsort: Basingstoke
• Sprache: englisch
• Maße: 189 x 246 mm
• Themenwelt: Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management
• ISBN-10: 0-230-30809-0 / 0230308090
• ISBN-13: 978-0-230-30809-1 / 9780230308091
• Zustand: Neuware