Club Management
Goodfellow Publishers Limited (Verlag)
978-1-911635-07-9 (ISBN)
This is the first text to provide comprehensive coverage of three major types of clubs: country clubs, city clubs and yacht clubs, and others (e.g. racquet clubs, university clubs), and to explain the similarities and differences in their management and marketing. It tackles the for-profit and not-for-profit models and delves into the rich history of clubs, as well as the laws, traditions, and the peculiarities that surround them.
Key features:
* Uses international examples including UK, USA, India, Canada and others.
* Covers the numerous functional areas, including the history of private clubs, governance, different business models, and current trends.
* Includes real life evidence and examples, using excerpts from current research, interviews with managers, and observations from the authors’ first hand experiences during years in the industry.
* Includes a graphic chapter, illustrated by artist John Klossner. His drawings capture the evolution of a fictitious club over 100 years.
Club Management: The management of private membership clubs is an essential text for all those seeking a better understanding of this fascinating segment of the hospitality industry and future careers in clubs.
Ch 1. Introduction
• Overview of the Industry (size, scope, types, major companies, dispersion, growth, changes in).
• History (in the world and in the U.S.) Focus on early clubs including St. Andrews and London city clubs.
• Why clubs exist and why they are allowed to exist (including a discussion of the 1st amendment in the US.)
• Discrimination in clubs and what is changing.
• How clubs are different from other sectors (members only, range of activities, dues driven, etc.).
Ch 2. Types of Clubs
• Equity, Nonequity and other models. Include ClubBenchmarking model.
• Country Clubs
• City Clubs (including University Clubs)
• Yacht Clubs
• Women’s clubs
• Other types of clubs (racquet clubs, hunt clubs, faculty clubs, arts and letters clubs, etc.)
Ch 3. Governance
• How clubs are organized (equity and nonequity)
• Sample organization charts
• The General Manager and role (General Manager as a “Town Manager”)
• Equity Clubs: The Board of Directors
• Equity Clubs: Committees
• Equity Clubs: How the GM, BOD and Committees interact
• NonEquity Clubs: The “triangular” model
• NonEquity Clubs: The role of the Advisory Committee
• Corporate Clubs: How they operate and how they are different
• Case Study: ClubCorp
Ch 4. People
• The value of people in clubs
• Why clubs are different (pay, longevity, quality of work life, nature of the work, etc.).
• Human resources management in clubs
• Who does it?
• Recruiting and hiring
• Training
• HR policies
• Independent contractors
• Jobs and job descriptions
• Professional development
Ch 5. Food and Beverage
• Overview of food and beverage in clubs
• Importance of food and beverage
• Types of food and beverage operations
• Profitability
• Bar and beverage; alcohol service
• Banquets and catering
• Minimums, operating hours, and metrics
Ch 6. Athletics/Fitness
• Golf (focus on declining interest, role of the director of golf, PGA and USGA and other equivalents).
• Challenges with golf (and how the PGA, USGA are addressing decreasing demand).
• Racquet sports (tennis, squash, badminton, paddle tennis, racquet ball)
• Fitness
• Swimming
• Other activities (skiing, curling, horses, polo, bowling, etc.).
Ch 7. Marketing and Membership
• Importance of marketing and membership
• Trends in membership
• Best practices
• What works and what doesn’t
• Role of Social Media
Ch 8. Finance
• What gets measured?
• Metrics
• Technology used
• Sample financial statements
Ch 9. Management Development; Student to Manager
• Management associations
• Student chapters
• Regional chapters
• Internships
• Certification and beyond
Ch 10. Trends
• Golf
• Food and beverage
• Organization
• Families
• New services and activities
• Reciprocal agreements
• Events
• Technology
• Fitness
• Casualization
• Changing demographics
• Capital projects
• “Greening” of industry
| Erscheinungsdatum | 05.12.2018 |
|---|---|
| Zusatzinfo | 40 Figures |
| Verlagsort | Oxford |
| Sprache | englisch |
| Maße | 189 x 246 mm |
| Themenwelt | Recht / Steuern ► EU / Internationales Recht |
| Recht / Steuern ► Wirtschaftsrecht | |
| Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management | |
| ISBN-10 | 1-911635-07-7 / 1911635077 |
| ISBN-13 | 978-1-911635-07-9 / 9781911635079 |
| Zustand | Neuware |
| Informationen gemäß Produktsicherheitsverordnung (GPSR) | |
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