Qualitative Research in Business & Management
SAGE Publications Inc (Verlag)
978-1-4129-2165-7 (ISBN)
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What are the key issues that concern Qualitative Research in Business and Management?
In this advanced textbook, the author brings a wealth of insight to the research process. Combining the abstract and theoretical considerations with those of a practical nature, like those involved with interviewing for data, or for the final stage of writing up, Myers establishes an expansive resource for those involved in qualitative research that will aid them from start to finish.
In this book the reader will be provided with the resources to:
-Understand the underlying philosophies of qualitative research in business and management.
-Be aware of a variety of qualitative research methods
-Gain insight into examples of the previous use of qualitative methods in Business and Management.
-Analyse and critically evaluate research in, including discussion of using qualitative data analysis software.
-Carry out their own research in business and management.
-Write up their research for publication.
This book will be an indispensable resource both to those just embarking on their research as well as existing researchers in business and management.
Michael D. Myers is Professor of Information Systems and Head of the Department of Information Systems and Operations Management at the University of Auckland Business School, Auckland, New Zealand. He has won numerous awards including Best Paper award for the most outstanding paper published in MIS Quarterly in 1999. He served as President of the Association for Information Systems (AIS) in 2006-2007 and is a Fellow of AIS.
PART ONE: INTRODUCTION
How To Use This Book
Overview of Qualitative Research
PART TWO: FUNDAMENTAL CONCEPTS OF RESEARCH
Research Design
Philosophical Perspectives
Ethics
PART THREE: QUALITATIVE RESEARCH METHODS
Action Research
Case Study Research
Ethnographic Research
Grounded Theory
PART FOUR: DATA COLLECTION TECHNIQUES
Interviews
Participant Observation and Fieldwork
Using Documents
PART FIVE: ANALYZING QUALITATIVE DATA
Analyzing Qualitative Data
An Overview
Hermeneutics
Semiotics
Narrative Analysis
PART SIX: WRITING UP AND PUBLISHING
Writing up
Getting Published
PART SEVEN: CONCLUSION
Qualitative Research in Perspective
| Erscheint lt. Verlag | 11.11.2008 |
|---|---|
| Verlagsort | Thousand Oaks |
| Sprache | englisch |
| Maße | 156 x 234 mm |
| Gewicht | 590 g |
| Themenwelt | Wirtschaft ► Betriebswirtschaft / Management |
| ISBN-10 | 1-4129-2165-1 / 1412921651 |
| ISBN-13 | 978-1-4129-2165-7 / 9781412921657 |
| Zustand | Neuware |
| Informationen gemäß Produktsicherheitsverordnung (GPSR) | |
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