Business Success in the Gulf Region
Springer Fachmedien Wiesbaden GmbH (Verlag)
978-3-658-50197-6 (ISBN)
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This book shows how companies from Germany, Austria, and Switzerland can successfully do business in the Arab Gulf States. The region especially Saudi Arabia is currently diversifying beyond oil and gas, offering lucrative opportunities across many industries. The authors explain in a fact-based, pragmatic way how export-oriented companies can take advantage of these opportunities. As seasoned experts on the Gulf, they translate field observations into practical guidance and offer essential recommendations, plus insider tips drawn from 30+ interviews mostly with Arab managers. Ethical questions that arise in this complex region are not ignored but are addressed from various perspectives. The book exposes the often unseen hurdles European managers face.
Prof. em. Dr. Paul Ammann is a consultant at Ammann Business Consulting and former head of the research group International Management at the Bern University of Applied Sciences. He previously served as Global Business Development Manager at ABB.
Gerald Drißner, economist and Arabist, has worked for many years in Arab countries. The author and journalist has received multiple awards for his work.
The new self-confidence in the Arab Gulf States.- Visions, opportunities, and obstacles.- How to successfully do business in the Gulf States.- Scenario 1: Market entry.- Scenario 2: Finding local distribution partners.- Scenario 3: Establishing a subsidiary.
| Erscheinungsdatum | 29.11.2025 |
|---|---|
| Zusatzinfo | XXXII, 339 p. 36 illus. |
| Verlagsort | Wiesbaden |
| Sprache | englisch |
| Maße | 148 x 210 mm |
| Themenwelt | Wirtschaft ► Betriebswirtschaft / Management |
| Schlagworte | Building Business in the Arab Gulf States • Business Culture in Arab Gulf States • Business-to-Business in Arab Gulf Countries • Dubai • E-Commerce in Gulf Countries • Export • Gulf countries • Intercultural Challenges in the Arab World • intercultural collaboration • International Business in the Gulf States • Kuwait • Negotiating in Arab Gulf Countries • Oman • Qatar • Saudi Arabia • Social Interactions in Arab Gulf States • Social norms • Successful Business in the Middle East • United Arab Emirates • Wasta |
| ISBN-10 | 3-658-50197-9 / 3658501979 |
| ISBN-13 | 978-3-658-50197-6 / 9783658501976 |
| Zustand | Neuware |
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