Economics
Cengage Learning EMEA (Verlag)
978-1-80503-049-2 (ISBN)
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Known for its accessible approach and focus on active learning, this edition contains new critical thinking questions, relatable real-world examples and topical discussion of news stories to help students understand why economics matters.
The Mankiw & Taylor franchise is also available as a MindTap digital resource (purchased separately). This flexible online learning solution provides students with all the tools they need to succeed including an interactive eBook, engaging multimedia, practice questions, assessment materials, revision aids and analytics to help you track their progress.
N. Gregory Mankiw is Robert M. Beren Professor of Economics at Harvard University. For 14 years he taught EC10 Principles, the most popular course at Harvard. He studied economics at Princeton University and MIT. Professor Mankiw is a prolific writer and a regular participant in academic and policy debates. His research includes work on price adjustment, consumer behaviour, financial markets, monetary and fiscal policy and economic growth. His published articles have appeared in academic journals such as the American Economic Review, Journal of Political Economy and Quarterly Journal of Economics. His work has also appeared in more widely accessible forums, including The New York Times, The Washington Post, The Wall Street Journal and Fortune. Professor Mankiw has been a research associate of the National Bureau of Economic Research, an adviser to the Federal Reserve Bank of Boston and the Congressional Budget Office and a member of the ETS test development committee for the advanced placement exam in economics. From 2003 to 2005, he served as chairperson of the President’s Council of Economic Advisers. Professor Mankiw’s texts in introductory and intermediate economics are the worldwide market leaders and have reached many millions of students. Mark P. Taylor is the Donald Danforth, Jr Distinguished Professor of Finance at the Olin Business School at Washington University in St Louis, USA. He was previously Dean of the Olin Business School and, before that, Dean and Professor of Finance and Economics at of Warwick Business School at the University of Warwick, UK. He obtained his first degree in philosophy, politics and economics from Oxford University and a Master’s and Doctoral degrees in economics and finance from London University.. Professor Taylor has taught economics at various universities (including Warwick, Oxford, Marseille and New York), at various levels (from principles courses to advanced graduate and MBA courses) and in various fields (including macroeconomics, microeconomics and econometrics). He has also worked as a senior economist at the International Monetary Fund and at the Bank of England and as a managing director at BlackRock, the world’s largest financial asset manager, where he ran a global investment fund based on macroeconomic analysis. His work has been extensively published in scholarly journals, such as the Journal of Political Economy and the Economic Journal, and he is today one of the most highly cited economists in the world in economic research. In addition, Professor Taylor has acted as an advisor to the International Monetary Fund, the World Bank, the Bank of England, the European Commission and to senior members of the UK government. He is a research fellow of the Centre for Economic Policy Research, a member of council of the Royal Economic Society and a fellow of both the Royal Statistical Society and the Royal Society of Arts.
Part 1: Introduction to economics
1. What is economics?
2. Thinking like an economist
Part 2: The theory of competitive markets
3. The market forces of supply and demand
4. Background to demand: Consumer choices
5. Background to supply: The costs of production of firms
6. Background to supply: Firms in competitive markets
7. Consumers, producers and the efficiency of markets
Part 3: Interventions in markets
8. Supply, demand and government policies
9. Public goods, common resources and merit goods
10. Market failure and externalities
Part 4: Firm behaviour and market structures
11. Market structures I: Monopoly
12. Market structures II: Monopolistic competition
13. Market structures III: Oligopoly
14. Market structures IV: Contestable markets
Part 5: Factor markets
15. The economics of factor markets
Part 6: Inequality
16. Income inequality and poverty
Part 7: Trade
17. Interdependence and the gains from trade
Part 8: Heterodox economics
18. Information and behavioural economics
19. Heterodox theories in economics
Part 9: The data of macroeconomics
20. Measuring a nation’s well-being and the price level
Part 10: The real economy in the long run
21. Production and growth
22. Unemployment and the labour market
Part 11: Long-run macroeconomics
23. Saving, investment and the financial system
24. The monetary system
25. Open-economy macroeconomics
Part 12: Short-run economic fluctuations
26. Business cycles
27. Keynesian economics and IS-LM analysis
28. Aggregate demand and aggregate supply
29. The influence of monetary and fiscal policy on aggregate demand
30. The short-run trade-off between inflation and unemployment
31. Supply-side policies
Part 13: International macroeconomics
32. Economic shocks
33. The European Union
34. Sustainability economics
| Erscheint lt. Verlag | 10.2.2026 |
|---|---|
| Verlagsort | London |
| Sprache | englisch |
| Themenwelt | Wirtschaft ► Volkswirtschaftslehre |
| ISBN-10 | 1-80503-049-3 / 1805030493 |
| ISBN-13 | 978-1-80503-049-2 / 9781805030492 |
| Zustand | Neuware |
| Informationen gemäß Produktsicherheitsverordnung (GPSR) | |
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