Four Competitive Business Drivers (eBook)

Theory + Model + Strategy + Tactics

Magda Pereira, Jorge Sa (Autoren)

eBook Download: EPUB

2026
178 Seiten
Business Expert Press (Verlag)
978-1-63742-917-4 (ISBN)

Infos

Sometimes management books achieve a clear-cut distinction between strategy and tactics.Seldom they include the business model as a third competitiveness driver.And never so far, has the theory of business been considered as a fourth required performance vector, different from all other three.However, organizational optimization requires all four: the why, where, what and how.The theory of business (Drucker) is the why the company makes sense. The reality assumptions the organization is grounded upon. What it is paid for.The business model (Porter) is the what: the basic pillars of a firm's organization. How it transforms client satisfaction into value for itself.Strategy (Joffre) is the where: the choice of 1) geographical areas; 2) industries; and 3) (within them of) segments.And tactics is the how, respecting to the nine functional areas from marketing (Kotler) to human resources; to how to advertise; how to motivate; etc.Four inferences follow:All four drivers are necessary conditions, none sufficient;They interrelate, some impacting on others;They must fit reinforcing each other; andThey should be periodically reviewed (under a sequence of steps).This is illustrated by the book's detailed examples of e.g. Nike, Dollar Shave Club, Spotify, SpaceX, Vendome, Sears, IBM, Apple Music, McDonald's, Marks & Spencer, Canva, SolarCity, Farfetch, etc.The fundamental message is that neglect of any of the four drivers brings efficiency (doing things right - the Phronesis of Aristotle) at the cost of lower effectiveness (doing the right things - the Chokhmah of Solomon).With more and more resources producing less and less, underperformance will follow.

Produkt-Details

• Erscheint lt. Verlag: 13.1.2026
• Verlagsort: New York
• Sprache: englisch
• Maße: 150 x 150 mm
• Themenwelt: Wirtschaft ► Betriebswirtschaft / Management ► Logistik / Produktion
• Themenwelt: Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management
• Schlagworte: business fundamentals for competitiveness success • business theories and business models for success • business theories, models, strategies and tactics • drivers of company success and business excellence • factors for business performance and excellence • key drivers business competitiveness and success • key factors that lead to organizational excellence
• ISBN-10: 1-63742-917-7 / 1637429177
• ISBN-13: 978-1-63742-917-4 / 9781637429174