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Technology Ventures: From Idea to Enterprise with Student DVD - Richard Dorf, Thomas Byers

Technology Ventures: From Idea to Enterprise with Student DVD

Media-Kombination
688 Seiten
2006 | 2nd edition
McGraw-Hill Professional
978-0-07-336504-6 (ISBN)
CHF 176,40 inkl. MwSt
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Offers both students and professionals with the tools necessary for success in starting and growing a technology enterprise. This book addresses technology ventures, covering topics that engineers would be interested in.

Richard C. Dorf is Professor of Electrical Engineering and Professor of Management at the University of California, Davis. He is author of Introduction to Electric Circuits (7th Ed.), Modern Control Systems (10th Ed.), Handbook of Electrical Engineering (3rd Ed.), Handbook of Engineering (2nd Ed.), and Handbook of Technology Management. He is the co-founder of six technology firms and was recently elected a Fellow Member in The American Society for Engineering Education (ASEE)in recognition of his outstanding contributions to the Society. Tom Byers is Professor of Management Science and Engineering at Stanford University and founder of the Stanford Technology Ventures Program, which is dedicated to accelerating high-technology entrepreneurship education and creating scholarly research on technology-based firms. After receiving his Ph.D. from UC Berkeley, Tom spent over a decade in leadership positions in technology companies including Symantec Corporation. His teaching awards include Stanford's highest honor in 2005 and three national awards for entrepreneurship educators.

Section I 1 Capitalism and the Technology Entrepreneur2 The Opportunity, the Entrepreneur, and the Business Summary3 Building Competitive Advantage4 Creating Strategy5 Technology, Innovation, and TimingSection II6 Risk, Return, and Product Design7 Corporate Technology Ventures8 Creating New Ventures and the Business Plan9 Building Knowledge and Learning in a New Enterprise10 Name, Legal Formation, and Intellectual PropertySection III11 The Marketing and Sales Plan12 The New Enterprise Organization13 Acquiring, Organizing, and Managing Resources14 Acquisitions, Mergers, and Global Business15 The Management of OperationsSection IV16 The Profit and Harvest Plan17 The Financial Plan18 Sources of Capital19 Presenting the Plan and Negotiating the Deal20 Leading the New Technology Venture to SuccessAppendix A Business PlansAppendix B CasesAppendix C GlossaryAppendix D Information on the Internet

Sprache englisch
Maße 191 x 239 mm
Gewicht 1207 g
Themenwelt Technik
Wirtschaft Betriebswirtschaft / Management Unternehmensführung / Management
ISBN-10 0-07-336504-1 / 0073365041
ISBN-13 978-0-07-336504-6 / 9780073365046
Zustand Neuware
Informationen gemäß Produktsicherheitsverordnung (GPSR)
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