Mastering The Essentials of Sales: What You Need to Know to Close Every Sale
Seiten
2006
McGraw-Hill Professional (Verlag)
978-0-07-147386-6 (ISBN)
McGraw-Hill Professional (Verlag)
978-0-07-147386-6 (ISBN)
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Like a ballplayer learning to bunt or a painter perfecting his or her palette, successful sales professionals know that true excellence comes from mastering the fundamentals. This book covers: how to make change your ally; the selling power of words; how to create trust; and the professional qualities every salesperson should have.
Go back to basics and soar to new heights of profit
This book takes you to the source of sales excellence: the fundamentals. A gold mine of practical wisdom for seasoned professionals and beginners alike, it helps you build a strong foundation in the basics from which to soar to dizzying new levels of professionalism and profitability.
International sales guru Gerhard Gschwandtner draws upon his 30 years of experience and on the wisdom of legends from the worlds of business, sports, the military, science, and entertainment to deliver 51 concise essays that teach powerful success lessons.
ASKING QUESTIONS
“If you don't ask questions that lead to the customer's needs, you won't be needed by your customer or your company.”
RELATIONSHIPS
“The quality of your relationship with your customer determines the profitability of the account.”
LEARNING
“Set aside two hours every week for professional development. In three years you'll be far ahead of your competition.”
CASHING IN ON FAILURE
“Failure is always a bitter medicine. We can either swallow the medicine so it can release its power, or refuse to take it and fail again.”
Go back to basics and soar to new heights of profit
This book takes you to the source of sales excellence: the fundamentals. A gold mine of practical wisdom for seasoned professionals and beginners alike, it helps you build a strong foundation in the basics from which to soar to dizzying new levels of professionalism and profitability.
International sales guru Gerhard Gschwandtner draws upon his 30 years of experience and on the wisdom of legends from the worlds of business, sports, the military, science, and entertainment to deliver 51 concise essays that teach powerful success lessons.
ASKING QUESTIONS
“If you don't ask questions that lead to the customer's needs, you won't be needed by your customer or your company.”
RELATIONSHIPS
“The quality of your relationship with your customer determines the profitability of the account.”
LEARNING
“Set aside two hours every week for professional development. In three years you'll be far ahead of your competition.”
CASHING IN ON FAILURE
“Failure is always a bitter medicine. We can either swallow the medicine so it can release its power, or refuse to take it and fail again.”
McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide
| Erscheint lt. Verlag | 16.6.2006 |
|---|---|
| Reihe/Serie | Selling Power |
| Sprache | englisch |
| Maße | 157 x 231 mm |
| Gewicht | 461 g |
| Themenwelt | Wirtschaft ► Betriebswirtschaft / Management ► Marketing / Vertrieb |
| ISBN-10 | 0-07-147386-6 / 0071473866 |
| ISBN-13 | 978-0-07-147386-6 / 9780071473866 |
| Zustand | Neuware |
| Informationen gemäß Produktsicherheitsverordnung (GPSR) | |
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