Telling Training's Story: Evaluation Made Simple, Credible, and Effective
Berrett-Koehler (Verlag)
978-1-57675-186-2 (ISBN)
What all trainers know in their gut-that training and development is valuable and worthwhile-can be a hard sell to clients and customers who want real proof that training works. In Telling Training's Story, training evaluation expert Robert Brinkerhoff offers a simple yet compelling way of measuring and proving training's impact for those clients who are focused on bottom-line results: The Success Case Method (SCM).
Robert O. Brinkerhoff, Ed.D., an internationally recognised expert in evaluation and training effectiveness, has been a consultant to dozens of major companies and organisations in the United States, South Africa, Russia, Europe, Australia, New Zealand, Singapore, and Saudi Arabia. Brinkerhoff's clients include American Express, Anheuser-Busch, Anglo-American Corporation (Johannesburg), the Federal Aviation Administration, Compaq, Canadian Tire, EDS Corp., QUALCOMM, the U.S. Postal Service and the World Bank.
Preface
1. Making the Case for Training Impact
2. Step-by-step: How the Success Case Method Works
3. Success Case Method Strategy: Using Evaluation to Build Organisational Learning Savvy
4. Using Impact Models to Define Expectations for Results
5. Forging a Workable Evaluation Plan
6. Fishing for Success: the Success Case Survey
7. Sorting the Catch: Successes, Non-Successes, and Near-Misses
8. Getting the Stories Straight: the Success Case Interview
9. Going Forward from the Data: Success Case Conclusions
Case Examples
10. Applying the Success Case Method to Sales Training at Grundfos in Europe and Around the Globe (Conny Bauer)
11. Applying the Success Case Method to Leadership Development and Coaching at Coffee Bean and Tea Leaf, Inc. (Scott Blanchard and Dennis Dressler)
12. Applying the Success Case Method to Executive Development at Allstate, Inc. (Tim Mooney and Debbie Kuby)
13. Applying the Success Case Method to Technical Training at Hewlett-Packard (Cheryl Brogan and Carmie Boutin)
| Erscheint lt. Verlag | 27.3.2006 |
|---|---|
| Verlagsort | San Francisco |
| Sprache | englisch |
| Maße | 61 x 90 mm |
| Gewicht | 1 g |
| Themenwelt | Wirtschaft ► Betriebswirtschaft / Management ► Personalwesen |
| ISBN-10 | 1-57675-186-4 / 1576751864 |
| ISBN-13 | 978-1-57675-186-2 / 9781576751862 |
| Zustand | Neuware |
| Informationen gemäß Produktsicherheitsverordnung (GPSR) | |
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