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Media Theory for A Level - Mark Dixon

Media Theory for A Level

The Essential Revision Guide

(Autor)

Buch | Hardcover
288 Seiten
2024 | 2nd edition
Routledge (Verlag)
978-1-032-42103-2 (ISBN)
CHF 235,65 inkl. MwSt
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Media Theory for A Level provides a comprehensive introduction to the 19 academic theories required for A Level Media study.

From Roland Barthes to Clay Shirky, from structuralism to civilisationism, this revision book explains all the core academic concepts students need to master to succeed in their exams. Each chapter contains comprehensive explanations of the academic ideas and theories specified for GCE Media study as well as practical tasks, higher level ‘challenge activities’, glossaries, reference tables, and revision summaries.

The second edition of this best-selling guide features:



Updated and revised chapters and exemplars, reflecting the new A Level Media specification (AQA, Eduqas, OCR and WJEC)
Overviews of key critiques of named theorists, including Max Fisher, Christian Fuchs, and Andrew Keen, alongisde outlines of how these approaches might be used in exam responses
Summaries of secondary theory that can be used to help secure top grades

This book is key reading for teachers and students of A-Level Media Studies and is also a useful resource for GCSE students.

Media Theory for A Level is also accompanied by the essentialmediatheory.com website that contains a wide range of supporting resources including revision flashcards, worksheets, and more exemplar applications of theory to current set texts.

Mark Dixon is an Eduqas A Level examiner and Head of Media and Film at Durham Sixth Form Centre. He is also a freelance author, and has written for The Guardian, Tes, Media Magazine and Teach Secondary as well as authoring a range of digital resources for Eduqas Media.

Media language

1. Semiotics: Roland Barthes

Denotation and connotation

The media’s ideological effect

2. Structuralism: Claude Lévi-Strauss

Binary oppositions

Binary oppositions and ideological significance

3. Narratology: Tzvetan Todorov

The three-act ideal

The ideological effects of story structure

4. Genre theory: Steve Neale

Repetition and difference

Industry effects on genre driven content

5. Postmodernism: Jean Baudrillard

The real and the hyperreal

Media representation

6. Representation: Stuart Hall

Media representation processes

Stereotypes and power

7. Postcolonial theory: Paul Gilroy

Racial binaries, otherness and civilizationism

The legacy of empire and English identity

8. Feminist theory: Liesbet van Zoonen

The female body as spectacle

Masculinity in the media

9. Intersectionality: bell Hooks

Interconnected oppression

Hooks’ call to action

10. Gender as performance: Judith Butler

Gendered identities: repetition and ritual

Gender subversion and gendered hierarchies

11. Media and identity: David Gauntlett

Traditional and post-traditional media consumption

Reflexive identity construction

Media industries

12. Ownership Effects: James Curran and Jean Seaton

Media concentration

Effects of concentration of media content

Diverse ownership creates diverse products

13. Regulation: Sonia Livingstone and Peter Lunt

Citizen and consumer models of media regulation

Regulation in the globalised media age

14. The culture industry: David Hesmondhalgh

Maximising profits and minimising risks

The effects of the internet revolution are difficult to diagnose

Media Audiences

15. Media modelling effects: Albert Bandura

Violent behaviours are learned through modelling

Audiences copy media modelling

16. Cultivation theory: George Gerbner

Fear cultivation

Media consumption leads audiences to accept mainstream ideologies

17. Reception theory: Stuart Hall

Encoding and decoding

Dominant, negotiated, and oppositional decoding

18. Fandom: Henry Jenkins

Fan appropriations

Audiences/producer convergence in the digital age

19. The end of audience: Clay Shirky

Everybody makes the media

Everyday communities of practice

Works Cited

Index

Erscheint lt. Verlag 31.7.2024
Zusatzinfo 48 Tables, black and white; 7 Halftones, black and white; 7 Illustrations, black and white
Verlagsort London
Sprache englisch
Maße 129 x 198 mm
Themenwelt Geisteswissenschaften Geschichte
Sozialwissenschaften Kommunikation / Medien Journalistik
Sozialwissenschaften Kommunikation / Medien Medienwissenschaft
Wirtschaft
ISBN-10 1-032-42103-7 / 1032421037
ISBN-13 978-1-032-42103-2 / 9781032421032
Zustand Neuware
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