Business Communication Essentials and CD Package
Pearson
978-0-13-167981-8 (ISBN)
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Offering the most current material on technology, etiquette, and listening skills as well as an unparalleled discussion of employment-related topics, this book is a text, a workbook, and a Handbook of Grammar, Mechanics, and Usage: all-in-one package. It will provide adequate preparation for students preparing to enter the challenges of the workplace in the 21st century.
I. BUSINESS COMMUNICATION FOUNDATIONS.
1. Understanding Business Communication in Today’s Workplace.
2. Communicating in Teams and Mastering Listening and Nonverbal Communications Skills.
II. THE THREE-STEP WRITING PROCESS.
3. Planning Business Messages.
4. Writing Business Messages.
5. Completing Business Messages.
III. BRIEF BUSINESS CORRESPONDENCE.
6. Working with Letters, Memos, e-Mail, and Instant Messages.
7. Writing Routine Messages.
8. Writing Bad-News Messages.
9. Writing Persuasive Messages.
IV. LONGER BUSINESS MESSAGES.
10. Understanding and Planning Business Reports and Proposals.
11. Composing and Completing Business Reports and Proposals.
12. Preparing and Giving Oral Business Presentations.
V. EMPLOYMENT MESSAGES.
13. Searching for Employment and Preparing Employment Messages.
14. Interviewing for Employment and Following Up.
Appendix A: Format and Layout of Business Documents.
Appendix B: Documentation of Report Sources.
Appendix C: Correction Symbols.
Video Guide with Exercises.
Handbook of Grammar, Mechanics, and Usage.
Answer Key to the Level-1 Self-Assessment Exercises.
| Erscheint lt. Verlag | 31.3.2005 |
|---|---|
| Sprache | englisch |
| Gewicht | 1176 g |
| Themenwelt | Wirtschaft ► Betriebswirtschaft / Management |
| ISBN-10 | 0-13-167981-3 / 0131679813 |
| ISBN-13 | 978-0-13-167981-8 / 9780131679818 |
| Zustand | Neuware |
| Informationen gemäß Produktsicherheitsverordnung (GPSR) | |
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