Chief Crisis Officer (eBook)

James F. Haggerty (Autor)

eBook Download: EPUB

2023
254 Seiten
Distributed By Ingram Spark (Verlag)
979-8-9873569-3-7 (ISBN)

Infos

In this modern, media-saturated business and social environment, "e;crisis response"e; is most often dominated by communications concerns-ensuring the public, media, employees, and other stakeholders know:What has happened;What may happen next; and What you are doing about it. And with Twitter, Facebook, Instagram, and other platforms, a fumbled, ineffective public response can mean the difference between a crisis that is managed... and a crisis that manages you.Chief Crisis Officer is built on the premise that every company and organization needs to identify a leader and structure for an effective and efficient crisis communications response. Using a mixture of real-life examples, analysis, and tactical guidance, this book breaks down crisis events into their component parts and provides both a strategic approach and the proper tools to enable the Chief Crisis Officer to assemble his or her team and respond when the inevitable crisis occurs. Getting ready-and effectively cleaning up the mess-is what Chief Crisis Officer is all about.

Produkt-Details

• Erscheint lt. Verlag: 1.6.2023
• Sprache: englisch
• Themenwelt: Wirtschaft
• Schlagworte: business • Crisis • Crisis Management • PR • Public Relations
• ISBN-13: 979-8-9873569-3-7 / 9798987356937