Digital Domination (eBook)

How to Build a High-Performing Marketing Organization in the Digital Age

Chris Thompson (Autor)

eBook Download: EPUB

2023
549 Seiten
James C. Thompson (Verlag)
978-1-0881-2509-0 (ISBN)

Infos

Digital marketing is constantly evolving, and staying up to date with the latest trends and strategies is essential for success. In this comprehensive guide, an experienced digital marketer shares their expertise gained from over 20 years in the industry. Covering everything from building a digital marketing team and infrastructure, to creating effective campaigns and measuring performance, this book provides a step-by-step roadmap for achieving digital domination.Readers will learn how to develop a marketing automation strategy, create a content marketing plan, build a social media presence, and utilize search engine marketing and email marketing to their fullest potential. They'll also gain insights on emerging technologies such as virtual and augmented reality, artificial intelligence, and machine learning, and how to leverage them in their digital marketing efforts.The book doesn't stop at just providing information; it also offers practical tips and advice on managing digital marketing budgets, building a brand online, engaging with customers, and optimizing websites and landing pages. With motivational quotes and real-life examples peppered throughout, readers will find the book not only informative, but also inspiring.Whether you're a seasoned digital marketer looking to take your skills to the next level, or a business owner wanting to master the digital landscape, this guide is the ultimate resource for achieving digital domination. So, get ready to take your digital marketing game to the next level and become a leader in your industry.

Produkt-Details

• Erscheint lt. Verlag: 30.4.2023
• Sprache: englisch
• Themenwelt: Wirtschaft ► Betriebswirtschaft / Management ► Marketing / Vertrieb
• Schlagworte: Analytics • Audience • Brand • Budget • campaigns • Digital Marketing • Email Marketing • Emerging Technologies • Infrastructure • Marketing • organization • Search Engine Marketing • Strategy • Team • Website
• ISBN-10: 1-0881-2509-3 / 1088125093
• ISBN-13: 978-1-0881-2509-0 / 9781088125090