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Protecting the Brand, Volume II - Peter Hlavnicka, Anthony Keats

Protecting the Brand, Volume II

Busting the Bootlegs
Buch | Softcover
416 Seiten
2022
Business Expert Press (Verlag)
9781637422069 (ISBN)
CHF 38,35 inkl. MwSt
Showcases US states specific legal statues and examples related to legal approach to counterfeiting and grey market issues. The primary emphasis is to prove advice to US companies navigating the complex domestic legislation and provide a single source of reference for those tasked with intellectual property rights enforcement.
Protecting the Brand, Volume II: Busting the Bootlegs follows Volume I which provides a unique combination of legal and business best practices related to intellectual property protection.

This second volume showcases U.S. states specific legal statues and examples related to legal approach to counterfeiting and grey market issues. The primary emphasis is to prove advice to U.S. companies navigating the complex domestic legislation and provide a single source of reference for both law practitioners and those tasked with intellectual property rights enforcement and compliance who need to understand the applicable state legislation.

Both volumes of this book are focused on leveraging trademark enforcement while also commenting on copyright and patent enforcement, establishing a framework for successful brand protection in the future.

Peter Hlavnicka is a founder/CEO of Phi Ventures Pte. Ltd. as well as Venture Partner at R3i Ventures Pte. Ltd. based in Singapore and is specializing in deeptech and medtech, global IP commercialization, compliance, brand protection, and supply chain security. Previously as Director Brand Protections APAC at Fitbit, Director Pricing at Blackberry Ltd., Director IP Protection and Enforcement at Dolby Laboratories, Grey Market and Anti-counterfeiting at Nortel Networks; he led global IP protection and IP licensing efforts and also served as President and Treasurer of AGMA Global. Anthony M. Keats is a founding partner of Keats Gatien LLP, a leading intellectual property law firm in Los Angeles, California. He has developed and enforced the IP of rights holders against IP counterfeiters and pirates globally including the world's leading footwear, fashion, luxury goods, electronics, and entertainment entities as well as professional sports leagues and global sports competitions. Mr. Keats also represents numerous award-winning individual performing artists and producers in the protection of their creative work. Mr. Keats serves as a member of the College of Experts of Union des Fabricants, Paris, France and has served on the Board of Directors and Executive Committee of the International Anti-counterfeiting Coalition, Washington, D.C.

Erscheinungsdatum
Verlagsort Sterling Forest
Sprache englisch
Maße 152 x 228 mm
Gewicht 333 g
Themenwelt Recht / Steuern EU / Internationales Recht
Recht / Steuern Wirtschaftsrecht Urheberrecht
Wirtschaft Betriebswirtschaft / Management Unternehmensführung / Management
ISBN-13 9781637422069 / 9781637422069
Zustand Neuware
Informationen gemäß Produktsicherheitsverordnung (GPSR)
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