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Airline Revenue Management

Current Practices and Future Directions

Curt Cramer, Andreas Thams (Autoren)

Buch | Hardcover

XV, 113 Seiten

2021
Springer Fachmedien Wiesbaden GmbH (Verlag)
9783658337209 (ISBN)

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The book provides a comprehensive overview of current practices and future directions in airline revenue management. It explains state-of-the-art revenue management approaches and outlines how these will be augmented and enhanced through modern data science and machine learning methods in the future. Several practical examples and applications will make the reader familiar with the relevance of the corresponding ideas and concepts for an airline commercial organization. The book is ideal for both students in the field of airline and tourism management as well as for practitioners and industry experts seeking to refresh their knowledge about current and future revenue management approaches, as well as to get an introductory understanding of data science and machine learning methods. Each chapter closes with a checkpoint, allowing the reader to deepen the understanding of the contents covered.This textbook has been recommended and developed for university courses in Germany, Austriaand Switzerland.

lt;p>Curt Cramer is Co-Head of Analytics Consulting DACH at Roland Berger. He has gathered extensive applied analytics experience in over a decade of consulting and line management responsibilities across industries, including leisure travel. He holds a Ph.D. in Engineering / Computer Science from the University of Karlsruhe / KIT.

Andreas Thams is a Professor for Tourism Management at IUBH. He held various commercial management positions in the airline and travel industry, particularly in the field of revenue management. He has a Ph.D. in Econometrics from Freie Universität Berlin.

Fundamentals of airline revenue management.- Traditional forecasting & optimization in revenue management.- Modern analytical methods.- Overbooking.- O&D revenue management.- Ancillary revenues.- Data-enabled airline business models and future directions in revenue management.

Erscheinungsdatum	12.11.2021
Zusatzinfo	XV, 113 p. 46 illus., 26 illus. in color.
Verlagsort	Wiesbaden
Sprache	englisch
Maße	168 x 240 mm
Gewicht	392 g
Themenwelt	Wirtschaft ► Betriebswirtschaft / Management ► Finanzierung
	Wirtschaft ► Betriebswirtschaft / Management ► Rechnungswesen / Bilanzen
	Wirtschaft ► Volkswirtschaftslehre
Schlagworte	Airline management • Forecasting • Overbooking • Revenue Management • Travel Industry
ISBN-13	9783658337209 / 9783658337209
Zustand	Neuware