Artificial Intelligence for Sustainable Value Creation

Margherita Pagani, Renaud Champion (Herausgeber)

Buch | Hardcover

200 Seiten

2021
Edward Elgar Publishing Ltd (Verlag)
978-1-83910-438-1 (ISBN)

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Artificial Intelligence for Sustainable Value Creation provides a detailed and insightful exploration of both the possibilities and the challenges that accompany widespread Artificial Intelligence.

Providing a cutting edge analysis of the impact of AI in business and society, the editors offer an opportunity to assess what is known about managing other forms of information systems, strategy, and marketing, and to re-examine this knowledge in situations involving AI. This comprehensive book explores how human- centric AI systems create value inside organizations, distinguishing three main components: ethical value, societal value, and business value.

Using a multidisciplinary perspective, this discerning book addresses the interests of a wide spectrum of practitioners, students, and researchers alike who are interested in identifying the value generated by AI systems in management.

Edited by Margherita Pagani, PhD, HDR, Full Professor of Human Centric Artificial Intelligence and Digital Marketing, Founding Director, SKEMA Center for Artificial Intelligence, SKEMA Business School and the late Renaud Champion, formerly CEO, PRIMNEXT, France

Contents:

Foreword by Luc Julia xiv
Acknowledgements xvi
Introduction to Artificial Intelligence for Sustainable Value Creation 1
Margherita Pagani and Renaud Champion

PART I HUMAN-CENTRIC AI
1 Creating business value through human-centric AI 9
Margherita Pagani and Renaud Champion
2 Value-driven design of AI enabled experiences 32
Yihyun Lim

PART II BUSINESS VALUE
3 Digital platform ecosystems: the coming context for AI 55
Omar El Sawy, Milan Miric and Margherita Pagani
4 Unlocking value from AI in financial services: strategic
and organizational tradeoffs vs. media narratives 70
Gianvito Lanzolla, Simone Santoni and Christopher Tucci

PART III ETHICAL AND SOCIETAL VALUE
5 The challenge of responsible AI 99
Christine Balagué
6 A model of fair and explainable artificial intelligence 122
Amy Wenxuan Ding
7 Ethical maintenance of artificial intelligence systems 151
Boris Düdder, Florian Möslein, Norman Stürtz,
Magnus Westerlund and Roberto V. Zicari
Afterword 172
Margherita Pagani and Renaud Champion

Index

Erscheinungsdatum	03.09.2021
Verlagsort	Cheltenham
Sprache	englisch
Maße	156 x 234 mm
Themenwelt	Informatik ► Theorie / Studium ► Künstliche Intelligenz / Robotik
Themenwelt	Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management
ISBN-10	1-83910-438-4 / 1839104384
ISBN-13	978-1-83910-438-1 / 9781839104381
Zustand	Neuware