Exporting (eBook)

Key Considerations For International Business Growth

Laurent Houlier, John Blaskey (Autoren)

eBook Download: EPUB

2020
140 Seiten
Business Expert Press (Verlag)
978-1-952538-45-2 (ISBN)

Infos

This book equips readers to optimize genuine export opportunities.Globalization or international development is more vital than ever for business survival, let alone growth. This book equips readers to optimize genuine export opportunities.It addresses the fears and risks associated with exporting and reassures readers that international growth is available to any business that conducts in-depth research, adopts the right attitude, and develops a comprehensive strategy.Readers are challenged to consider seven key business considerations facing them when seeking success in export markets: product and service adaptation, comprehensive communication, portable protected branding, high-performance tradeshows, optimized go-to-market channels, fit-for-purpose internal organization, and controlled effective cashflow.This concise book serves time-starved small to medium enterprise (SME) entrepreneurs, owners, and directors in any industry anywhere in the world who seek international or global development and those studying or teaching international business.

Produkt-Details

• Erscheint lt. Verlag: 18.9.2020
• Reihe/Serie: ISSN
• Verlagsort: New York
• Sprache: englisch
• Themenwelt: Wirtschaft ► Betriebswirtschaft / Management ► Marketing / Vertrieb
• Themenwelt: Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management
• Themenwelt: Wirtschaft ► Volkswirtschaftslehre ► Makroökonomie
• Schlagworte: E-Commerce • E-Market Place • global development • internet Intellectual property • multi-channel distribution • Omni-channel expansion and globalization • patents • risk mitigation • Sustainable • trademarks • web domain registration and protection • worldwide website
• ISBN-10: 1-952538-45-9 / 1952538459
• ISBN-13: 978-1-952538-45-2 / 9781952538452