Business Strategy Essentials You Always Wanted To Know (Second Edition) (eBook)

Callie Daum, Vibrant Publishers (Autoren)

eBook Download: EPUB

2020 | 2. Auflage
174 Seiten
Vibrant Publishers (Verlag)
978-1-949395-78-5 (ISBN)

Infos

Business Strategy concepts explained in a simplified wayFundamentals and important strategies includedPractical approach for application by businesses & working professionals Business Strategy Essentials You Always Wanted To Know prepares new managers and leaders with the building blocks of strategy. You will learn how to identify your company's current strategy and how strategy differs at different levels of an organization. You are given tools to assist you with some of the more challenging aspects of strategy such as environmental scanning, SWOT analysis, and strategy analysis. After you have learned how to execute some of these strategies, you will learn what organization structures fit best with specific strategies. These timeless elements of business strategy will provide you the fundamentals with a 21st-century point of view.Business Strategy Essentials You Always Wanted To Know gives you a look into the world of strategic management and some of its key elements. When you have completed reading this book, you should be able to: Define strategic statements in an organization, understand its functions and elementsUnderstand industry life cycles and industry structuresUnderstand Porter's Five Forces and its effect on strategic analysis and developmentUnderstand strategy formulation and strategy levelsUnderstand strategy execution do's and don'tsRead case studies and identify salient points About the SeriesThe Self-Learning Management series is designed to help students, new managers, career switchers and entrepreneurs learn essential management lessons. This series has management books, finance and accounting books, and strategy and marketing books designed to address every aspect of business from HR to Finance to Marketing to Operations. Each book includes basic fundamentals, important concepts, standard and well-known principles as well as practical ways of application of the subject matter. The distinctiveness of the series lies in that all the relevant information is bundled in a compact form that is very easy to interpret.

Inhalt

1. Introduction to Business Strategy

1.1 Strategic Statement

1.2 Strategic Management Influences

1.3 Who's Who of Strategic Management

1.4 Chapter Summary

2. Understanding Industry

2.1 Industry Life Cycle

2.2 Industry Structure (Porter's Five Forces)

2.3 Case Study

2.4 Chapter Summary

3. Processes and Phases in Strategy Management

3.1 Environmental Scanning

3.2 Case Study

3.3 Chapter Summary

4. External Analysis

4.1 Environments - General

4.2 Environments - Competitive

4.3 Case Study

4.4 Chapter Summary

5. Formulation of Strategy

5.1 Strategy Levels

5.2 Chapter Summary

6. Corporate Level Strategy

6.1 Diversification Levels

6.2 Creating Value with Diversification

6.3 Value Neutral Diversification

6.4 Value Reducing Diversification

6.5 Chapter Summary

7. Mergers and Acquisitions

7.1 Increasing Market Power

7.2 Barriers to Entry

7.3 Cross Border Acquisitions

7.4 Producing New Goods and Speediness to Market

7.5 New Products are Higher Risk

7.6 Reforming Scope

7.7 New Capabilities

7.8 Issues

7.9 What Makes an Acquisition Successful?

7.10 Restructuring

7.11 Case Study

7.12 Chapter Summary

8. Execution of Strategy

8.1 Structure of Organization

8.2 Vertical Growth

8.3 Horizontal Growth

8.4 Alternative Structural Forms

8.5 Evaluating Organizational Structure

8.6 Executing Strategic Change

8.7 Chapter Summary

Produkt-Details

• Erscheint lt. Verlag: 13.5.2020
• Reihe/Serie: Self-Learning Management Series
• Reihe/Serie: Self-Learning Management Series
• Sprache: englisch
• Themenwelt: Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management
• Schlagworte: business • businesses books • business level strategies • Business Management • Business Strategies • Business Strategy • business strategy books • Change Management Tool • competitive dynamics • corporate finances • corporate level strategies • Corporate Level strategy • Customer Relationship Management • executing strategic change • Functions of Management • handy management books • Human Resources • industrial organizational theory • Industry Life Cycle • Introduction To Management • Management Book • management books vibrant • management series • Mergers and acquisitions • Mission Statement • Organizational Charts Structure • People Management • Planning Decision Making • self-help management books • self-learning series • Setting business goals • Strategic Management • Strategic Planning • strategic statements • Strategy • strategy books • Strategy Execution • strategy formulation • Strategy Planning • structure of organization • Total Quality Management • Vibrant Publishers
• ISBN-10: 1-949395-78-2 / 1949395782
• ISBN-13: 978-1-949395-78-5 / 9781949395785