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Marketing Automation - Jonah C. Pardillo

Marketing Automation

Buch | Softcover
222 Seiten
2019
Arcler Education Inc (Verlag)
978-1-77407-213-4 (ISBN)
CHF 137,90 inkl. MwSt
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Provides an introduction to marketing automation, the tools for marketing automation and explains the various strategies of such automation. Also discussed in the book is the role of content marketing, methods for business development in this process, the impact of marketing automation on businesses, and key challenges.
Marketing Automation gives the readers an introduction of marketing automation, the tools for the purpose of marketing automation and explains the various strategies for the purpose of such automation. Also discussed in the book is the role of content marketing in marketing automation, the methods for business development in this process, the impact of marketing automation on the businesses, the key challenges of such processes and the future of marketing automation. These topics take the readers through the very basics of marketing automation and explain all the aspects to them in detail.

Jonah is Master of Business Admisnistration from the University of the East, Manila Philippines. She's an Entrepreneur and hands-on with her own business for more than 10 years and has over 4 years of experience in teaching in several universities and colleges for Economics, Financial Management, Marketing, Management, Human Resource Management and Strategic Management. Currently she's a Course Content Developer and a mentor for the first Online University in the Philippine. She has designed and developed business subjects such as: Management Accounting (for Graduate Studies); Math of Investment, Economics, and Marketing Management (for undergrad); Fundamentals of Accounting and Organizational Management (for SHS).

Erscheinungsdatum
Sprache englisch
Maße 152 x 226 mm
Gewicht 355 g
Themenwelt Wirtschaft Allgemeines / Lexika
Wirtschaft Betriebswirtschaft / Management Marketing / Vertrieb
Wirtschaft Volkswirtschaftslehre
ISBN-10 1-77407-213-0 / 1774072130
ISBN-13 978-1-77407-213-4 / 9781774072134
Zustand Neuware
Informationen gemäß Produktsicherheitsverordnung (GPSR)
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