Managerial Economics and Business Strategy
2002
|
4th Revised edition
McGraw-Hill Inc.,US
978-0-07-281863-5 (ISBN)
McGraw-Hill Inc.,US
978-0-07-281863-5 (ISBN)
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Blends tools from intermediate microeconomics, game theory, and industrial organization for a managerial economics text. This fourth edition offers a balanced coverage of traditional and modern topics.
Baye's "Managerial Economics and Business Strategy" is one of the best-selling managerial economics textbooks. It is the first textbook to blend tools from intermediate microeconomics, game theory, and industrial organization for a managerial economics text. Baye is known for its balanced coverage of traditional and modern topics, and the fourth edition continues to offer the diverse managerial economics marketplace a flexible and up-to-date textbook. Baye offers coverage of frontier research in his new chapter on advanced topics. The Fourth Edition also offers completely new problem material, data, and much more.
Baye's "Managerial Economics and Business Strategy" is one of the best-selling managerial economics textbooks. It is the first textbook to blend tools from intermediate microeconomics, game theory, and industrial organization for a managerial economics text. Baye is known for its balanced coverage of traditional and modern topics, and the fourth edition continues to offer the diverse managerial economics marketplace a flexible and up-to-date textbook. Baye offers coverage of frontier research in his new chapter on advanced topics. The Fourth Edition also offers completely new problem material, data, and much more.
1The Fundamentals of Managerial Economics 2Market Forces: Demand and Supply 3Quantitative Demand Analysis 4The Theory of Individual Behavior 5The Production Process and Costs 6The Organization of the Firm 7The Nature of Industry 8Managing in Competitive, Monopolistic, and Monopolistically Competitive Markets 9Basic Oligopoly Models 10Game Theory: Inside Oligopoly 11Pricing Strategies for Firms with Market Power 12The Economics of Information 13NEW! Advanced Topics in Business Strategy 14A Manager's Guide to Government in the Marketplace
| Erscheint lt. Verlag | 1.8.2002 |
|---|---|
| Verlagsort | New York |
| Sprache | englisch |
| Maße | 190 x 238 mm |
| Gewicht | 1043 g |
| Themenwelt | Wirtschaft ► Volkswirtschaftslehre ► Mikroökonomie |
| ISBN-10 | 0-07-281863-8 / 0072818638 |
| ISBN-13 | 978-0-07-281863-5 / 9780072818635 |
| Zustand | Neuware |
| Informationen gemäß Produktsicherheitsverordnung (GPSR) | |
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