Data Driven Business Transformation (eBook)
John Wiley & Sons (Verlag)
978-1-119-54320-6 (ISBN)
Drive your business data to its maximum potential with proven strategies and practical advice
The organizations that harness the power of data to transform their businesses will be the market leaders. You can be sure that your competitors will be looking for insights in their data to drive them ahead and that the disruptors in your sector will be data driven. Data, if used correctly, has the power to transform your business and make you the market leader.
Data Driven Business Transformation is the practical guide to harnessing your data to compete and thrive in today's dynamic marketplace. This essential resource provides the insight, knowledge and focus you require to transform your business - unlocking the power of data and revealing its hidden value. Delivering step-by-step instructions to every stage of data transformation, this book enables you to strengthen your data literacy and make effective data-driven decisions. Real-world examples of successful data transformations and lessons from people operating in the current data environment provide you with the vision and insight to transform your business.
The digital revolution has proven challenging for many businesses. Once viewed as the solution, technology is oftentimes the problem - driving business online but failing to exploit the data to drive operations and value. Authors Peter Jackson and Caroline Carruthers draw from their practical experience as Chief Data Officers to present strategies and methods to unleash the transformational power of data. Emphasising data over digitalisation using data practise and data science, this unique book will assist you to:
- Follow concise and pragmatic steps to transition your business to a data-driven model
- Apply transformative data principles to any stage of business development
- Change the culture of your organisation and place data at the heart of your business
- Learn from practicing Chief Data Officers recognized as leaders in the area of data transformation
Data Driven Business Transformation: How businesses can disrupt, innovate and stay ahead of the competition is a vital source of guidance for CEOs, Boards, CTOs, CDOs, data change practitioners, programme managers and others in pursuit of data-driven achievement.
CAROLINE CARRUTHERS is Chief Executive of Carruthers & Jackson Ltd., a partnership in leading data-driven transformations formed by herself and Peter Jackson. During her career, she was the first group director for Data Management at the Lowell Group and the first chief data officer for Network Rail.
PETER JACKSON is Director of Group Data Sciences at Legal & General. During his career, he has been chief data officer at Southern Water, head of data at The Pensions Regulator and a developer of data strategies for businesses in the FMCG and financial services sectors. A keynote speaker with engagements all over the world, he's co-author of The Chief Data Officer's Playbook (with Caroline Carruthers).
OPTIMIZE YOUR BUSINESS DATA FOR FIRST-CLASS RESULTS Data Driven Business Transformation illustrates how to find the secrets to fast adaptation and disruptive origination hidden in your data and how to use them to capture market share. Digitalisation or the Digital Revolution was the first step in an evolving process of analysis and improvement in the operations and administration of commerce. The popular author team of Caroline Carruthers and Peter Jackson, two global leaders in data transformation and education, pick up the conversation here at the next evolutionary step where data from these digital systems generates value, and really use data science to produce tangible results. Optimise the performance of your company through data-driven processes by: Following step-by-step guidance for transitioning your company in the real world to run on a data-enabled business model Mastering a versatile set of data principles powerful enough to produce transformative results at any stage of a business s development Winning over the hearts of your employees and influencing a cultural shift to a data-enabled business Reading first-hand stories from today s thought leaders who are shaping data transformation at their companies Enable your company s data to lift profits with Data Driven Business Transformation.
CAROLINE CARRUTHERS is Chief Executive of Carruthers & Jackson Ltd., a partnership in leading data-driven transformations formed by herself and Peter Jackson. During her career, she was the first group director for Data Management at the Lowell Group and the first chief data officer for Network Rail. PETER JACKSON is Director of Group Data Sciences at Legal & General. During his career, he has been chief data officer at Southern Water, head of data at The Pensions Regulator and a developer of data strategies for businesses in the FMCG and financial services sectors. A keynote speaker with engagements all over the world, he's co-author of The Chief Data Officer's Playbook (with Caroline Carruthers).
Preface ix
Glossary of Terms xiii
Acknowledgements xv
About the Authors xvii
1 What is Transformation? 1
2 Understand Your Starting Point 41
3 Making the Change Happen 93
4 Purpose 101
5 People 143
6 Method 173
7 Tools 197
8 Overall Change Management 223
9 Running a Business in the New Data-Driven World: Arriving at the Destination 229
10 Dynamic Data-Driven Business Transformation - D3 249
11 Conclusion 255
Index 261
| Erscheint lt. Verlag | 25.3.2019 |
|---|---|
| Sprache | englisch |
| Themenwelt | Mathematik / Informatik ► Mathematik ► Algebra |
| Mathematik / Informatik ► Mathematik ► Angewandte Mathematik | |
| Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management | |
| Schlagworte | Business & Finance • business data disruption, data disruption • business data examples • Business Transformation • Caroline Carruthers </p> • Data driven Business • Data Driven Business Transformation: How businesses can disrupt, innovate and stay ahead of the competition • data driven transformation manual • data transformation • data transformation examples • data transformation guide • data transformation instruction • data transformation methods • data transformation steps • data transformation techniques • Digitalisierung • how to leverage data • how to transform business data • how to transform data • innovative business data • <p>business data • Mathematics • Mathematik • Mathematik in Wirtschaft u. Finanzwesen • Peter Jackson • transform business data |
| ISBN-10 | 1-119-54320-7 / 1119543207 |
| ISBN-13 | 978-1-119-54320-6 / 9781119543206 |
| Informationen gemäß Produktsicherheitsverordnung (GPSR) | |
| Haben Sie eine Frage zum Produkt? |
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