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Generation Z - Corey Seemiller, Meghan Grace

Generation Z

A Century in the Making
Buch | Hardcover
322 Seiten
2018
Routledge (Verlag)
9781138337312 (ISBN)
CHF 47,10 inkl. MwSt
Drawing from studies with higher education research institutions, market research firms, and industry leaders, this is the authoritative defining work on Generation Z that market researchers, consumer behaviour specialists and employers sorely need - and is a fascinating read for anyone interested in the sociology of generations.
No other generation in history has received as much coverage as the Millennial generation. Books, Google searches, blogs, and news articles are everywhere about them. Yet, Generation Z is comprised of our youth and young adults today and has received very little attention comparatively. Those in Generation Z are among our youngest consumers, students, colleagues, constituents, voters, and neighbors. Being able to better understand who they are and how they see the world can be helpful in effectively working with, teaching, supervising, and leading them.

Generation Z: A Century in the Making offers insight into nearly every aspect of the lives of those in Generation Z, including a focus on their career aspirations, religious beliefs and practices, entertainment and hobbies, social concerns, relationships with friends and family, health and wellness, money management, civic engagement, communication styles, political ideologies, technology use, and educational preferences.

Drawing from an unprecedented number of studies with higher education research institutions, market research firms such as Pew and Census, other generational researchers and industry leaders, this is the authoritative defining work on Generation Z that market researchers, consumer behaviour specialists, and employers sorely need – and it is a fascinating read for anyone interested in the sociology of generations.

Corey Seemiller is a faculty member in the Department of Leadership Studies in Education and Organizations at Wright State University. She is the author of numerous articles and books, including The Student Leadership Competencies Guidebook in 2013, Generation Z Goes to College in 2016, and Generation Z Leads in 2017. Meghan Grace is a researcher, consultant, and speaker. She is the co-author of Generation Z Goes to College and Generation Z Leads.

Introduction Understanding generations 1. Who Came Before Z 2. Reflection on a Century 3. Who is Generation Z? Navigating the Digital and Physical World 4. Technology 5. Communication 6. Entertainment 7. Money Relationships 8. Family 9. Friends and Peers 10. Romance Mind, Body, and Spirit 11. Physical Well-being 12. Mental Health 13. Risky Behaviors 14. Religion and Spirituality Life and Career Preparation 15. Education 16. Learning 17. Career Aspirations 18. In the Workplace Making a Difference Societal Concerns 20. Politics 21. Civic Engagement and Social Change 22. The Future and Legacy of Generation Z

Erscheinungsdatum
Zusatzinfo 19 Tables, black and white; 1 Line drawings, black and white
Verlagsort London
Sprache englisch
Maße 156 x 234 mm
Gewicht 630 g
Themenwelt Sozialwissenschaften Soziologie
Wirtschaft Betriebswirtschaft / Management Marketing / Vertrieb
ISBN-13 9781138337312 / 9781138337312
Zustand Neuware
Informationen gemäß Produktsicherheitsverordnung (GPSR)
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