Introduction to business management: Fresh perspectives 1B IIE

Buch | Softcover

208 Seiten

2016 | 2nd ed
Pearson Education South Africa (Verlag)
978-1-77578-703-7 (ISBN)

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Introduction to Business Management 1B Fresh Perspectives was especially designed to meet the needs of introductory Business Management courses at the Independent Institute of Education. This accessible and comprehensive textbook covers the following important themes: Getting to know management.; The business environment.; Production and operations management. This book offers: Accessible, engaging content which encourages understanding.; Current, relevant case studies which stimulate interest in the subject.; A variety of activities and assessments to monitor progress. In addition, an engaging student CD ROM contains the following resources for each chapter: Summaries of the main ideas.; A list of key words.; Case studies – in written and video format.; Decision-making simulations from MyManagementLab.; Answers to the end-of-chapter questions in the book.; Multiple choice questions which are automatically marked. Lecturers who prescribe this text have access to: A customisable test bank of multiple choice questions, essay-type questions and case studies.; PowerPoint slides of the main ideas and graphic material.; Videos and simulations from MyManagementLab.

Erscheinungsdatum	27.07.2017
Verlagsort	Cape Town
Sprache	englisch
Maße	210 x 280 mm
Gewicht	250 g
Themenwelt	Wirtschaft ► Betriebswirtschaft / Management ► Allgemeines / Lexika
ISBN-10	1-77578-703-6 / 1775787036
ISBN-13	978-1-77578-703-7 / 9781775787037
Zustand	Neuware