Customer Value Generation in Banking

The Zurich Model of Customer-Centricity

Stefanie Auge-Dickhut, Bernhard Koye, Axel Liebetrau (Autoren)

Buch | Softcover

XXII, 195 Seiten

2016 | Softcover reprint of the original 1st ed. 2016
Springer International Publishing (Verlag)
9783319368795 (ISBN)

Artikel merken

The banking sector is undergoing a process of fundamental transformation - mainly due to the challenges of digitalization, insistent customers, regulation and a volatile economic environment. This book provides an in-depth understanding of the underlying logic of 21st century's banking environment and helps to develop a roadmap for the successful transformation of contemporary business models. The authors introduce the 'Zurich model for a customer-centric banking architecture enabling the reader to develop a sustainable business model which copes with the challenges of this information age. They identify customer behavior traps in such an environment; introduce adequate strategic instruments and cornerstones for providing added value through financial services, and provide core factors for conducting a successful transformation process.

Stefanie Auge-Dickhut is Head of Research and Deputy Director of the Swiss Institute for Financial Education (SIF) which is part of the Kalaidos University of Applied Science Switzerland. She has a broad knowledge as consultant and researcher with various publications and has worked in the finance field (team head Ernst & Young), notably in the banking industry (head of valuation HVB Consult) for more than 10 years. She is founding partner of Koye & Partner Consulting. Prof. Bernhard Koye is Director of the SIF and a specialist in business models of banks and change management and a senior expert in banking education. Among others, he acted as divisional head executive education at Swiss Finance Institute; as department head for leadership and Executive training at UBS Wealth Management and as Managing Director of the Zurich Wealth Forum. He is founding partner of Koye & Partner Consulting. Axel Liebetrau is a thought-leader for innovation and foresight in banking and insurance. He is speaker, consultant and entrepreneur with passion and commitment. Axel Liebetrau has a German degree in Banking and Finance and UK Master of Business Administration in International Management Consulting. He is founder of BIG - Banking Innovation Group, Europe's only management consultancy focused on innovation and trends in Banking and Insurance.

New Rules: The Drivers of Future-Viable Banking.- From Classic Business Models to a Customer-Centred Banking Architecture.- Change: The Path to a Future-Viable Bank Architecture (With a Significant Contribution by Charlotte Götz).- Guidelines for Future-Viable Business Models.

Erscheinungsdatum	21.10.2016
Reihe/Serie	Management for Professionals
Zusatzinfo	XXII, 195 p. 53 illus., 35 illus. in color.
Verlagsort	Cham
Sprache	englisch
Original-Titel	Client Value Generation: Das Zürcher Modell der kundenzentrierten Bankarchitektur
Maße	155 x 235 mm
Themenwelt	Wirtschaft ► Betriebswirtschaft / Management ► Finanzierung
	Wirtschaft ► Betriebswirtschaft / Management ► Planung / Organisation
	Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management
	Wirtschaft ► Volkswirtschaftslehre
Schlagworte	Banking innovation • Banking strategy • Business models • Change Management • Corporate Governance • Corporate governance: role and responsibilities of • Customer Value • Economics and finance • Finance • Finance, general • Financial innovation • organization • Organizational theory and behaviour
ISBN-13	9783319368795 / 9783319368795
Zustand	Neuware