Unfolding the Napkin (eBook)

Dan Roam (Autor)

eBook Download: EPUB

2009
320 Seiten
Penguin Publishing Group (Verlag)
978-1-101-16314-6 (ISBN)

Infos

An original workbook companion to the acclaimed business bestseller The Back of the Napkin Dan Roam's The Back of the Napkin, a BusinessWeek bestseller, taught readers the power of brainstorming and communicating with pictures. It presented a new and exciting way to solve all kinds of problems-from the boardroom to the sales floor to the cubicle jungle. The companion workbook, Unfolding the Napkin, helps readers put Roam's principles into practice with step-by-step guidelines. It's filled with detailed case studies, guided do-it-yourself exercises, and plenty of blank space for drawing. Roam structured the book as a complete four-day visual-thinking seminar, taking readers step-by-step from "e;I can't draw"e; to "e;Here is the picture I drew that I think will save the world."e; The workbook teaches readers how to: •Improve their three "e;built-in"e; visual problem solving tools. •Apply the four-step visual thinking process (look-see-imagine-show) in any business situation. •Instantly improve their visual imaginations. •Learn how to recognize the type of problem to choose the best visual solution. If The Back of the Napkin was a guide to fine dining, Unfolding the Napkin is the cookbook that will soon be heavily marked up and dogeared.

Produkt-Details

• Erscheint lt. Verlag: 29.12.2009
• Sprache: englisch
• Themenwelt: Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management
• Themenwelt: Wirtschaft ► Volkswirtschaftslehre
• ISBN-10: 1-101-16314-3 / 1101163143
• ISBN-13: 978-1-101-16314-6 / 9781101163146