Selling Information Security to the Board
IT Governance Publishing (Verlag)
978-1-84928-799-9 (ISBN)
Information technology plays a fundamental role in the operations of any modern business. While the confidentiality and integrity of your organisation's information have to be protected, a business still needs to have this information readily available in order to be able to function from day to day. If you are an information security practitioner, you need to be able to sell complex and often technical solutions to boards and management teams.
Persuading the board to invest in information security measures requires sales skills. As an information security professional, you are a scientific and technical specialist; and yet you need to get your message across to people whose primary interests lie elsewhere, in turnover and overall performance. In other words, you need to develop sales and marketing skills.
This pocket guide will help you with the essential sales skills that persuade company directors to commit money and resources to your information security initiatives.
Alan Calder is the CEO and founder of IT Governance Ltd. He has written widely on IT governance and information security management. This pocket guide is the first in a suite of products to focus on the important subject of making sure you can convince management of information security's importance. A book, a podcast, and more will follow shortly.
1: The Sales Process
2: Sales Basics
3: Self-Preparation: Understand The Business
4: Self-Preparation: Soft Skills
5: Self-Preparation: Be Credible
6: Self-Preparation: Build A Track Record
7: Develop An Ally
8: What Motivates Managers?
9: Pleasure And Pain
10: Leveraging Regulatory Compliance
11: Leveraging ISO27001
12: Information Security Governance
13: The Proposal
14: Handling Objections
15: Delivery
| Erscheinungsdatum | 05.03.2022 |
|---|---|
| Verlagsort | Ely |
| Sprache | englisch |
| Maße | 95 x 165 mm |
| Gewicht | 67 g |
| Themenwelt | Informatik ► Netzwerke ► Sicherheit / Firewall |
| Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management | |
| ISBN-10 | 1-84928-799-6 / 1849287996 |
| ISBN-13 | 978-1-84928-799-9 / 9781849287999 |
| Zustand | Neuware |
| Informationen gemäß Produktsicherheitsverordnung (GPSR) | |
| Haben Sie eine Frage zum Produkt? |
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