Operations Strategy
Seiten
2014
|
4th New edition
Pearson Education Limited (Verlag)
9781292017792 (ISBN)
Pearson Education Limited (Verlag)
9781292017792 (ISBN)
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Ideal for Advanced Undergraduate and Postgraduate students, this book builds on concepts from Strategic Management, Operations Management, Marketing and HRM to give students a comprehensive understanding of Operations Strategy.
Features
Comprehensive and accessible with authoritative authorship and an excellent blend of theory and practice
A European context
Engaging case studies
New to this edition
* An approach that highlights some of the developments in operations strategy, especially how its concepts are having wider application.
* Many new and updated examples, which cover the topical issues in operations strategy. Two thirds of the examples used are new or updated for to this edition.
* The inclusion of some new material relating to such issues as the links between operations management and strategy, triadic supply relationships, knowledge management, and organizational ambidexterity.
* New longer cases, but retaining those that proved popular from the previous edition. These cases can still be used form the basis of a whole course in operations strategy.
Features
Comprehensive and accessible with authoritative authorship and an excellent blend of theory and practice
A European context
Engaging case studies
New to this edition
* An approach that highlights some of the developments in operations strategy, especially how its concepts are having wider application.
* Many new and updated examples, which cover the topical issues in operations strategy. Two thirds of the examples used are new or updated for to this edition.
* The inclusion of some new material relating to such issues as the links between operations management and strategy, triadic supply relationships, knowledge management, and organizational ambidexterity.
* New longer cases, but retaining those that proved popular from the previous edition. These cases can still be used form the basis of a whole course in operations strategy.
Chapter 1: Operations strategy - developing resources and processes for strategic impact
Chapter 2: Operations performance
Chapter 3: Substitutes for strategy
Chapter 4: Capacity strategy
Chapter 5: Purchasing and supply strategy
Chapter 6: Process technology strategy
Chapter 7: Improvement strategy
Chapter 8: Product and service development and organization
Chapter 9: The process of operations strategy - Formulation and implementation
Chapter 10: The process of operations strategy - Monitoring and control
Case studies
| Erscheint lt. Verlag | 12.12.2014 |
|---|---|
| Verlagsort | Harlow |
| Sprache | englisch |
| Maße | 189 x 246 mm |
| Gewicht | 793 g |
| Themenwelt | Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management |
| ISBN-13 | 9781292017792 / 9781292017792 |
| Zustand | Neuware |
| Informationen gemäß Produktsicherheitsverordnung (GPSR) | |
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