Get Clients Now! (TM) (eBook)

A 28-Day Marketing Program for Professionals, Consultants, and Coaches

C. Hayden (Autor)

eBook Download: EPUB

2013 | 1. Auflage
272 Seiten
Amacom (Verlag)
978-0-8144-3246-4 (ISBN)

Infos

Get Clients Now! has helped thousands of independent professionals dramatically increase their client base. With this uniquely practical guide, it's easy to replace scattershot marketing and networking efforts with proven and targeted tactics. Using a simple cookbook model, the book helps readers identify the ingredients missing from their current marketing activities, select the right strategies and tools from a menu of options, and create a completely customized action plan. A structured 28-day program then outlines exactly what they need to do to put it into action. Now fully updated, the third edition combines tried-and-true marketing practices with new ideas for reaching clients. Readers will learn: • How to choose the best marketing tactics for their situation and personality• Hands-on approaches for replacing unproductive cold-calling with the power of relationship marketing• Online networking and prospecting, social media, and internet marketing strategies that really work• Advice on integrating online and offline tactics• Tips for dealing with fear, resistance, and procrastination• And more. Complete with worksheets, exercises and all-new examples, Get Clients Now! remains the definitive guide on winning new business.

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Learn the secrets professionals use to dramatically increase their client base by learning how to replace scattershot marketing and networking efforts with proven, targeted tactics.Knowing where to spend your marketing dollars was a lot easier in the days when the choices were commercials, magazines, and billboards. Now, life in twenty-first-century America has become one gigantic 24/7 commercial with no limit of ways to get your brand in front of your customers. Has marketing become just a game of throwing darts in the dark, or is it still possible to effectively target your audience?Using a simple cookbook model, the book helps you identify the ingredients missing from their current marketing activities, select the right strategies and tools from a menu of options, and create a completely customized action plan that can be fully implemented in only 28 days!In Get Clients Now!, you will learn:How to choose the best marketing tactics for their situation and personalityHands-on approaches for replacing unproductive cold-calling with the power of relationship marketingProven and effective online networking and prospecting, social media, and internet marketing strategiesAdvice on integrating online and offline tacticsTips for dealing with fear, resistance, and procrastinationNow in its third edition, Get Clients Now! has been updated with worksheets, exercises, all-new examples, and tried-and-true marketing practices for reaching new clients. Stop throwing a hundred fishing poles out into the vast ocean. Instead, learn where to most effectively take the net and scoop up your customers!

Produkt-Details

• Erscheint lt. Verlag: 28.5.2013
• Sprache: englisch
• Themenwelt: Wirtschaft ► Betriebswirtschaft / Management ► Marketing / Vertrieb
• ISBN-10: 0-8144-3246-8 / 0814432468
• ISBN-13: 978-0-8144-3246-4 / 9780814432464