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Analyzing Strategic Behavior in Business and Economics - Thomas J. Webster

Analyzing Strategic Behavior in Business and Economics

A Game Theory Primer
Buch | Hardcover
286 Seiten
2014
Lexington Books (Verlag)
978-0-7391-8604-6 (ISBN)
CHF 197,25 inkl. MwSt
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This textbook is an introduction to game theory, which is the systematic analysis of decision-making in interactive settings. Game theory can be of great value to business managers. The ability to correctly anticipate countermove by rival firms in competitive and cooperative settings enables managers to make more effective marketing, advertising, pricing, and other business decisions to optimally achieve the firm’s objectives. Game theory does not always accurately predict how rivals will act in strategic situations, but does identify a decision maker’s best response to situations involving move and countermove. As Nobel Prize winner Thomas Shelling noted: “We may wish to understand how participants actually do conduct themselves in conflict situations; an understanding of the ‘correct’ play may give us a bench mark for the study of actual behavior.” The concise and axiomatic approach to the material presented in this textbook is easily accessible to students with a background in the principles of microeconomics and college mathematics. The selection and organizations of topics makes the textbook appropriate for use in a wide range of curricula by students with different backgrounds.

Thomas J. Webster is a professor of economics in the Department of Finance and Economics of Pace University’s Lubin School of Business in New York City. Before joining the faculty at Pace University, Dr. Webster held positions as an international economist with the Central Intelligence Agency, the U.S. Department of Defense, Manufacturers Hanover Trust Company, and Continental Illinois National Bank and Trust Company. Dr. Webster has served as graduate and undergraduate finance program chair, and as faculty advisor to Beta Gamma Sigma, the international honor society for collegiate schools of business. He is the recipient of the Lubin School of Business Scholarly Research Award for Basic Scholarship, the Lubin School of Business Outstanding Faculty Service Award, the Pace University Award for Distinguished Service, and the Beta Gamma Sigma Commitment to Excellence Award. Dr. Webster received his BA from the School of International Service of American University, and his MA, MPhil, and PhD from the City University of New York.

PREFACE
1INTRODUCTION TO GAME THEORY
Introduction
Strategic behavior
Short history of game theory
Lexicon of game theory
Rational versus actual behavior
Practice Exercises
PART I: STATIC GAMES WITH COMPLETE INFORMATION
2COALITION GAMES
Introduction
Prisoner’s dilemma
The extensive form
The normal form
Nash equilibrium
Shortcut for finding-pure strategy Nash equilibria
Determinants of business collusion
Number of firms with similar interests
Firm size relative to the industry
Visibility
Practice Exercises
3STRATEGIC MOVES AND DETERRING DEFECTION
Introduction
Strategic moves
Deterring defection
Contracts
Reputation
Cutting off communications
Preventing retreat
Brinksmanship
Incrementalism
Teamwork
Agents
Practice exercises
4COMPETITION GAMES
Introduction
Strictly-dominant strategies
Weakly-dominant strategies
Iterated elimination of dominated strategies
Three-player games
Non-dominant strategies
Maximin (secure) strategy
Practice exercises
5COORD

Zusatzinfo 366 b/w illustrations;
Sprache englisch
Maße 189 x 265 mm
Gewicht 721 g
Themenwelt Wirtschaft Allgemeines / Lexika
Wirtschaft Betriebswirtschaft / Management Marketing / Vertrieb
Wirtschaft Betriebswirtschaft / Management Unternehmensführung / Management
Wirtschaft Volkswirtschaftslehre
ISBN-10 0-7391-8604-3 / 0739186043
ISBN-13 978-0-7391-8604-6 / 9780739186046
Zustand Neuware
Informationen gemäß Produktsicherheitsverordnung (GPSR)
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