Smart Sales Manager (eBook)

The Ultimate Playbook for Building and Running a High-Performance Inside Sales Team

Josiane Feigon (Autor)

eBook Download: EPUB

2013 | 1. Auflage
272 Seiten
Amacom (Verlag)
978-0-8144-3284-6 (ISBN)

Infos

Inside sales is overtaking field sales—and driving profits! Businesses now rely on it to generate up to 50% of their revenue. The exploding demand for inside sales leaders means that top reps are being promoted even if they are unprepared for management. Despite their expertise with traditional techniques, many don't 'get' the new world of Sales 2.0. They don't know how to train their teams in social selling, digital communications, and disruptive content creation, skills that are absolutely vital in today's sales environment. The pressure to produce can be crushing, but the guidance provided has been minimal...until now. Smart Sales Manager shows readers how they can lead their inside sales squads to success—from hiring and motivating to training, coaching, and more, including:

Customer 2.0: Selling to the new elusive buyer

Tools 2.0: Choosing the best sales productivity and intelligence tools for their team

Talent 2.0: Hiring, training, and retaining inside sales superheroes

Manager's cheat sheets: Motivational strategies to salvage deals, engage employees, and boost managerial clout. Complete with real-life examples and smart sales strategies, this indispensable resource will bring managers up to speed fast.

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Josiane Feigon, author and pioneer of the inside sales community, recognizes that the pressure to produce can be crushing, but the guidance provided thus far has been minimal.With the explosion of social media, as well as the increasing dependence on digital communications, the need for businesses to shift their focus from field sales to inside sales is growing exponentially today. Businesses now rely on inside sales to generate up to 50 percent of their revenue! The burgeoning demand for inside sales leaders means that the industry's top reps are being promoted and transitioned even if they are unprepared for management in the Sales 2.0 that is taking over the field.In Smart Sales Manager, she shows you how they can lead their inside sales squads to success--from hiring and motivating to training, coaching, and more, including:Customer 2.0: Selling to the new elusive buyerTools 2.0: Choosing the best sales productivity and intelligence tools for their teamTalent 2.0: Hiring, training, and retaining inside sales superheroesManager's cheat sheets: Motivational strategies to salvage deals, engage employees, and boost managerial cloutThe ability to successfully train your sales teams in social selling, digital communications, and disruptive content creation is vital in today's sales environment. Complete with real-life examples and smart sales strategies, Smart Sales Manager will bring managers up to speed fast.

Produkt-Details

• Erscheint lt. Verlag: 15.7.2013
• Sprache: englisch
• Themenwelt: Wirtschaft ► Betriebswirtschaft / Management ► Marketing / Vertrieb
• ISBN-10: 0-8144-3284-0 / 0814432840
• ISBN-13: 978-0-8144-3284-6 / 9780814432846