How to Plan a Profitable, Wow-factor Gala

Buch | Softcover

64 Seiten

2013
Jossey-Bass Inc.,U.S. (Verlag)
978-1-118-69039-0 (ISBN)

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Originally published by Stevenson, Inc., this practical resource features dozens of ideas on how to plan effective, profitable, wow-factor galas, including:

Essential first steps for successful galas
Tips for budget planning and cost-conscious measures
Volunteer and board member involvement
Revenue-boosting ideas
Event publicity and promotion
Ways to maximize attendance
Effective live and silent auctions
Event checklists
Budget estimations
Leadership
Preview parties
Chairperson responsibilities
Engaging the wealthy
Ticket sales strategies
Venue selection
Assessment forms
Volunteer committees
Online promotion
Event security

Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.

Scott C. Stevenson is the editor of How to Plan a Profitable, Wow-factor Gala, published by Wiley.

Front Matter (Pages: 1-3) CHAPTER 1 Essential First Steps (Pages: 4-7)

CHAPTER 2 Budgeting & Cost-Conscious Advice (Pages: 8-15)

CHAPTER 3 Volunteer & Board Involvement (Pages: 16-23)

CHAPTER 4 Revenue: Gala Sponsorships (Pages: 24-29)

CHAPTER 5 Publicizing Your Gala, Creating Buzz (Pages: 30-34)

CHAPTER 6 Revenue: Maximizing Attendance, Ticket Sales (Pages: 35-41)

CHAPTER 7 Revenue: Making the Most of Live, Silent Auctions (Pages: 42-48)

CHAPTER 8 Creating a Crowd-Pleasing Experience (Pages: 49-57)

CHAPTER 9 Post-Event & Evaluation Procedures (Pages: 58-61)

Erscheint lt. Verlag	9.7.2013
Reihe/Serie	Special Events Galore
Verlagsort	New York
Sprache	englisch
Maße	216 x 279 mm
Gewicht	173 g
Themenwelt	Wirtschaft ► Betriebswirtschaft / Management ► Planung / Organisation
ISBN-10	1-118-69039-7 / 1118690397
ISBN-13	978-1-118-69039-0 / 9781118690390
Zustand	Neuware