Stewardship Essentials
Jossey-Bass Inc.,U.S. (Verlag)
978-1-118-69040-6 (ISBN)
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Originally published by Stevenson, Inc., this practical resource provides nonprofit organizations with a plan for properly stewarding those who have invested so generously in their organizations and those they serve. Dozens of ideas, procedures, and strategies are included.
Important topics covered include:
Key stewardship relations practices
Cumulative givingPledge acknowledgements
First-time donor strategiesPersonlized gifts
Ethics
Communication
Employee engagement
Marketing endowments
Donor walls
Donor recognition
Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.
Scott C. Stevenson is the editor of Stewardship Essentials: The Donor Relations Guide, published by Wiley.
Front Matter (Pages: 1-3) CHAPTER 1 Stewardship Management and Tracking Procedures (Pages: 4-8)
CHAPTER 2 Gift Acknowledgment Procedures (Pages: 9-13)
CHAPTER 3 Donor Recognition as an Act of Stewardship (Pages: 14-18)
CHAPTER 4 Personalizing Acts of Stewardship (Pages: 19-22)
CHAPTER 5 Stewardship Protocol and Ethics (Pages: 23-27)
CHAPTER 6 Engaging Board Members and Employees in Stewardship (Pages: 28-30)
CHAPTER 7 Stewarding Capital Campaign Donors (Pages: 31-32)
CHAPTER 8 Stewarding Endowment Donors (Pages: 33-37)
CHAPTER 9 Stewarding Planned Gift and Memorial Gift Donors (Pages: 38-40)
CHAPTER 10 Correspondence, Printed Communications that Support Stewardship (Pages: 41-45)
CHAPTER 11 Website Stewardship Strategies (Pages: 46-47)
| Erscheint lt. Verlag | 9.7.2013 |
|---|---|
| Reihe/Serie | Nonprofit Communications Report |
| Verlagsort | New York |
| Sprache | englisch |
| Maße | 216 x 279 mm |
| Gewicht | 156 g |
| Themenwelt | Wirtschaft ► Betriebswirtschaft / Management |
| ISBN-10 | 1-118-69040-0 / 1118690400 |
| ISBN-13 | 978-1-118-69040-6 / 9781118690406 |
| Zustand | Neuware |
| Informationen gemäß Produktsicherheitsverordnung (GPSR) | |
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