Born Global Firms: A New International Enterprise
Seiten
2009
Business Expert Press (Verlag)
978-1-60649-012-9 (ISBN)
Business Expert Press (Verlag)
978-1-60649-012-9 (ISBN)
Helps managers and scholars understand the born-global phenomenon. The book offers a comprehensive treatment of born globals, from distinctive features of these companies, to strategies that they use for international success, to implications of the phenomenon for international small- and medium-sized enterprises.
This book describes companies that conduct international business at or near the founding of the firm. Despite the limited resources that usually characterize new businesses, these “Born Global” firms achieve substantial international sales from an early stage in their development. They internationalize rapidly - the period from domestic establishment to initial foreign market entry is often three or fewer years.Born globals are emerging in sizable numbers worldwide. Until recently, international business was mainly the domain of large, well-resourced multinational enterprises (MNEs). The appearance of large numbers of born global firms is revolutionizing the traditional character of international business and helping reshape the global economy.This book helps managers and scholars understand the born global phenomenon. We offer a comprehensive treatment of born globals, from distinctive features of these companies, to strategies that they use for international success, to implications of the phenomenon for international small- and medium-sized enterprises. We review useful theories and frameworks and introduce a new field based on the born global phenomenon-international entrepreneurship. We provide a comprehensive literature review and an explanation of major theories that explain the born global firm. This complete guide to born global firms was written by leading experts in the field.
This book describes companies that conduct international business at or near the founding of the firm. Despite the limited resources that usually characterize new businesses, these “Born Global” firms achieve substantial international sales from an early stage in their development. They internationalize rapidly - the period from domestic establishment to initial foreign market entry is often three or fewer years.Born globals are emerging in sizable numbers worldwide. Until recently, international business was mainly the domain of large, well-resourced multinational enterprises (MNEs). The appearance of large numbers of born global firms is revolutionizing the traditional character of international business and helping reshape the global economy.This book helps managers and scholars understand the born global phenomenon. We offer a comprehensive treatment of born globals, from distinctive features of these companies, to strategies that they use for international success, to implications of the phenomenon for international small- and medium-sized enterprises. We review useful theories and frameworks and introduce a new field based on the born global phenomenon-international entrepreneurship. We provide a comprehensive literature review and an explanation of major theories that explain the born global firm. This complete guide to born global firms was written by leading experts in the field.
S. Tamer Cavusgil, Fuller E. Callaway Professorial Chair and Director at the Institute of International Business of the Robinson College of Business, Georgia State University, Atlanta, USA.
| Erscheint lt. Verlag | 16.9.2009 |
|---|---|
| Verlagsort | Sterling Forest |
| Sprache | englisch |
| Maße | 154 x 230 mm |
| Gewicht | 203 g |
| Themenwelt | Wirtschaft ► Betriebswirtschaft / Management ► Marketing / Vertrieb |
| Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management | |
| ISBN-10 | 1-60649-012-5 / 1606490125 |
| ISBN-13 | 978-1-60649-012-9 / 9781606490129 |
| Zustand | Neuware |
| Informationen gemäß Produktsicherheitsverordnung (GPSR) | |
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