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AI and Business

Mapping the Present for Harnessing the Future
Buch | Hardcover
296 Seiten
2026
Emerald Publishing Limited (Verlag)
978-1-83708-889-8 (ISBN)
CHF 139,65 inkl. MwSt
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AI and Business: Mapping the Present for Harnessing the Future addresses the growing need for businesses to not only understand but effectively implement artificial intelligence (AI) as a core component of their operational strategies. AI has quickly evolved from an experimental technology to a transformative tool reshaping the business landscape. While many organisations recognise its potential, numerous others struggle to integrate AI into their existing frameworks and align it with their strategic goals. This contributed work offers a comprehensive, practical guide for businesses seeking to implement AI across various functions, including marketing, finance, operations, and human resources, while highlighting the critical steps to bridge the gap between technology and effective business use.


Through a blend of fundamental AI concepts such as machine learning, deep learning, and neural networks, alongside real-world case studies from industry leaders like Amazon, Google, IBM, and BOSH, the authors offer insights into how AI has catalysed transformation within these companies. By providing a balanced view of both the opportunities and challenges AI presents, it equips business professionals, leaders, and students with the tools and knowledge necessary to leverage AI for tangible, future-driven success.

Rahul Pratap Singh Kaurav is an Associate Professor at FORE School of Management, India. Surabhi Koul is an Assistant Professor at FORE School of Management, India.

Chapter 1. Introduction to Artificial Intelligence

Chapter 2. The Current Landscape of AI in Business

Chapter 3. The AI Ripple Effect: Transforming the BFSI

Chapter 4. AI in Healthcare: Paradigm Shift in Modern Healthcare

Chapter 5. AI in Retail: Redefining the Future of Commerce

Chapter 6. Reimagining Education: The AI Revolution in Learning

Chapter 7. Implementing AI in Your Business

Chapter 8. Scaling, Governing, and Sustaining AI in Enterprise

Chapter 9. Business Opportunities in Metaverse

Chapter 10. Navigating the AI Landscape: Ethics, Governance, and Responsible AI

Chapter 11. The Future of AI in Business

Chapter 12. From Strategy to Reality: AI Case Studies Across Business Sectors

Erscheint lt. Verlag 4.5.2026
Verlagsort Bingley
Sprache englisch
Maße 152 x 229 mm
Themenwelt Informatik Theorie / Studium Künstliche Intelligenz / Robotik
Technik
Wirtschaft Betriebswirtschaft / Management Allgemeines / Lexika
ISBN-10 1-83708-889-6 / 1837088896
ISBN-13 978-1-83708-889-8 / 9781837088898
Zustand Neuware
Informationen gemäß Produktsicherheitsverordnung (GPSR)
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