Sustainable Agricultural Marketing and Agribusiness Development (eBook)

An African Perspective

Brighton Nyagadza, Tanyaradzwa Rukasha (Herausgeber)

eBook Download: EPUB

2023
192 Seiten
CABI (Verlag)
978-1-80062-254-8 (ISBN)

Infos

This book offers a well-written and concise mix of theory, reviews, primary research findings and case studies, across a wide range of agribusiness and agricultural marketing practices from an African perspective with a focus on sustainablilty.

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The future of Africa and the whole globe is dependent on sustainable agribusiness management. This book offers insights to a wide range of agricultural marketing and agribusiness management practices with a focus on sustainability. It is designed to provide academics and graduate students in business studies with a comprehensive treatment of the nature of agricultural marketing and agribusiness management, as well as sustainability transitions and related practices in certain regions of the world (particularly in Africa). The text also serves as an invaluable resource for agricultural marketing practitioners requiring more than anecdotal evidence on the structure and operation of agricultural marketing and agribusiness management, as well as sustainability in different organisations and geographical areas. It allows the reader to compare and contrast agricultural marketing and agribusiness management, as well as sustainability practices across different research methodologies and settings. The book provides a unique mix of theory, reviews, primary research findings and case studies.

Produkt-Details

• Erscheint lt. Verlag: 31.10.2023
• Co-Autor: Abimbola Oluyemisi Adepoju, Abolupe Oluyemi Ayanboye, Archeford Munyavhi, Adenike Omotola Ajibobare, Adulation Khayisano Ndlovu, Basil Shumbanhete, Benard Chisiri, Benjamin Mudiwa, Benson Ruzive, Brenda Guruwo, Charles Tsikada, Dumisani Rumbidzai Muzira, Ernest Mugoni, Emmanuel Ndhlovu, ESTHER MAFUNDA, Gibson Muridzi, Gift Manhimanzi, Godwin Shumba, Jabulani Garwi, Joseph P. Musara, Julius Tapera, Luckmore Marodza, Maurice Kwembeya, Moses Jachi, Noah Ariel Mutongoreni, Nyasha Nyakuchena, Iscacle Nyanhete, Oluwakemi Adeola OBAYELU, Patrick Korera, Praise Zinhuku, Purity Hamunakwadi, Rahabhi Mashapure, Reason Masengu, Rumbidzai Pashapa, Savanhu Howard Manyere, Tafadzwa Machaka, Tafadzwa Y. Chiwanza, Thelma Lilian Munodawafah, Wellington Bandason
• Verlagsort: Oxford
• Sprache: englisch
• Themenwelt: Technik
• Themenwelt: Wirtschaft ► Betriebswirtschaft / Management ► Marketing / Vertrieb
• Themenwelt: Weitere Fachgebiete ► Land- / Forstwirtschaft / Fischerei
• Schlagworte: african agriculture • Agribusiness • Agricultural Economics • Agricultural Entrepreneurship • Agricultural investment • Agricultural Marketing • Agricultural sustainability • Farm business management • information systems • rural development • Social Media Marketing • Supply chains • Value Chains
• ISBN-10: 1-80062-254-6 / 1800622546
• ISBN-13: 978-1-80062-254-8 / 9781800622548