Driving Innovation and Business Success in the Digital Economy

Ionica Oncioiu (Autor)

Buch | Hardcover

321 Seiten

2016
Information Science Reference (Verlag)
9781522517795 (ISBN)

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Presents the latest research on the impact of digital computing and emerging technological innovations in the realm of business success. Featuring extensive coverage across a range of relevant perspectives and topics, such as IT outsourcing, sustainable development and online advertising, this publication is designed for researchers, professionals and students.

Advancements in the digital world are bringing about rapid waves of change in organizational management. As such, it is increasingly imperative to discover ways for businesses to adapt to changes in the markets and seize various digital market opportunities.

Driving Innovation and Business Success in the Digital Economy is an essential reference source for the latest research on the impact of digital computing and emerging technological innovations in the realm of business success. Featuring extensive coverage across a range of relevant perspectives and topics, such as IT outsourcing, sustainable development and online advertising, this publication is ideally designed for researchers, professionals and students seeking current research on the complex scope of the new economy.

Ionica Oncioiu, Titu Maiorescu University, Romania.

Erscheinungsdatum	17.12.2016
Verlagsort	Hershey
Sprache	englisch
Maße	152 x 229 mm
Gewicht	825 g
Themenwelt	Mathematik / Informatik ► Informatik
	Technik ► Elektrotechnik / Energietechnik
	Wirtschaft ► Betriebswirtschaft / Management ► Marketing / Vertrieb
	Wirtschaft ► Betriebswirtschaft / Management ► Planung / Organisation
	Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management
ISBN-13	9781522517795 / 9781522517795
Zustand	Neuware