Managing Intellectual Property

The Strategic Imperative

Vinod V. Sople (Autor)

Buch | Softcover

464 Seiten

2014 | 4th Revised edition
PHI Learning (Verlag)
978-81-203-4883-7 (ISBN)

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This book provides a comprehensive treatment of intellectual property (IP) concepts and their application to Indian industry. Now in its fourth edition, it includes a new chapter on IPR in biotechnology, and numerous cases/caselets in most chapters. As well as explaining the conceptual framework and practices of IP management, the book discusses IP as a strategic tool, its commercial exploitation, and strategies for risk management of IP.This book is primarily intended as a text for postgraduate students of management, students of engineering and those who are pursuing certificate, postgraduate diploma or degree courses in IPR. In addition, professionals and corporate decision-makers will find the text valuable.Key Features:Discusses IPs such as patents, copyrights, trademarks, trade secrets, designs, semiconductor circuit layouts and geographical indications.Covers IPRs in cyber space, fashion design, biotechnology and the pharmaceutical industry.Provides IPRs legal provision in the Indian context.Includes a comprehensive glossary of important terms.

Vinod V. Sople, Ph.D., is Director at ITM-SIA Business School, Dombivli (Mumbai). He has over a decade of experience in teaching management subjects in India and abroad, apart from professional experience in more than two decades in various functional areas of management. He has contributed several research papers in reputed management journals. He is also the Chief Editor of International Journal of Business Insights and Transformation, Supply Chain Pulse, and International Journal of Money, Banking and Finance. His research interests include marketing, intellectual property rights and supply chain management. He has authored five more books, including Supply Chain Management, Logistics Management, Business Process Outsourcing, E-Marketing and Legal Aspects of Marketing in India.

Sprache	englisch
Maße	160 x 241 mm
Gewicht	618 g
Themenwelt	Recht / Steuern ► EU / Internationales Recht
	Recht / Steuern ► Wirtschaftsrecht ► Urheberrecht
	Technik
	Wirtschaft
ISBN-10	81-203-4883-4 / 8120348834
ISBN-13	978-81-203-4883-7 / 9788120348837
Zustand	Neuware