Alpha Dogs
How Political Spin Became a Global Business
Seiten
2009
|
Main
Atlantic Books (Verlag)
978-1-84354-868-3 (ISBN)
Atlantic Books (Verlag)
978-1-84354-868-3 (ISBN)
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Full of fierce intrigue and disastrous miscalculations, Alpha Dogs introduces the small and extraordinary group of men who invented modern politics and made 'spin' global.
David Sawyer dreamed of a career as a film-maker; Scott Miller, the son of a shoe salesman, was a brilliant copywriter. Unlikely partners, together they became a political powerhouse. Directing democratic revolutions from the Philippines to Chile, steering a dozen presidents and prime ministers into office, and instilling the campaign ethic in corporate giants from Coca-Cola to Apple, the consultants of Sawyer-Miller were the Manhattan Project of spin politics.
In this pulsating book, James Harding tells the story of a few men whose political savvy, entrepreneurial drive and sheer greed came to alter the landscape of global politics. Alpha Dogs charts the creation of a new style of political campaigning and its triumph across the world.
David Sawyer dreamed of a career as a film-maker; Scott Miller, the son of a shoe salesman, was a brilliant copywriter. Unlikely partners, together they became a political powerhouse. Directing democratic revolutions from the Philippines to Chile, steering a dozen presidents and prime ministers into office, and instilling the campaign ethic in corporate giants from Coca-Cola to Apple, the consultants of Sawyer-Miller were the Manhattan Project of spin politics.
In this pulsating book, James Harding tells the story of a few men whose political savvy, entrepreneurial drive and sheer greed came to alter the landscape of global politics. Alpha Dogs charts the creation of a new style of political campaigning and its triumph across the world.
James Harding is the editor of The Times. He was previously Washington bureau chief of the Financial Times. This is his first book.
| Erscheint lt. Verlag | 1.6.2009 |
|---|---|
| Verlagsort | London |
| Sprache | englisch |
| Maße | 129 x 198 mm |
| Gewicht | 245 g |
| Themenwelt | Geschichte ► Allgemeine Geschichte ► Zeitgeschichte |
| Sozialwissenschaften ► Politik / Verwaltung | |
| Schlagworte | Politiker |
| ISBN-10 | 1-84354-868-2 / 1843548682 |
| ISBN-13 | 978-1-84354-868-3 / 9781843548683 |
| Zustand | Neuware |
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