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Food and Sustainability -

Food and Sustainability

Communication, PR, and the Culture of Responsibility
Buch | Hardcover
272 Seiten
2026
Emerald Publishing Limited (Verlag)
9781837080397 (ISBN)
CHF 139,65 inkl. MwSt
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Understanding how food is communicated through media and campaigns is key to shaping sustainable food practices. Food and Sustainability presents a comprehensive, interdisciplinary approach to food studies by gathering voices from communications, sociology, ethnology, and even fashion.
Understanding how food is communicated through media and campaigns is key to shaping sustainable food practices.


Food and Sustainability presents a comprehensive, interdisciplinary approach to food studies by gathering voices from communications, sociology, ethnology, and even fashion. This edited collection maps the intersections of food, sustainability, and responsibility, with contributions that analyse professional chefs, media portrayals, and food security issues. The first section explores the nuances of food sustainability in media, gender dynamics, and lived experiences, while the second focuses on how public relations advances a culture of responsibility across societal contexts—from health campaigns to corporate practices and educational efforts.


With its dual focus on empirical analysis and innovative methodologies, this study expands both theoretical and practical approaches to food communication in a changing world.

Martina Topić-Rutherford is an Associate Professor in Public Relations Leadership at the University of Alabama, College of Communication and Information Sciences, Department of Advertising and PR, USA. Marija Geiger Zeman is a Senior Research Scientist in Sociology at the Institute of Social Sciences Ivo Pilar in Zagreb, Croatia.

Introduction: Power of Sustainability and Promises of the Culture of Responsibility; Martina Topić-Rutherford and Marija Geiger Zeman

Communicating Food Matters

Chapter 1. Purity and Danger/Male and Female/Economy and Environment: Communication of Binaries Related to Food and Gender; Mirela Holy

Chapter 2. Creativity and Gender in the Cooking World: A Sociological Overview of (Un)creative Media Representation of Professional Chefs; Marija Geiger Zeman, Zdenko Zeman, and Geran-Marko Miletić

Chapter 3. ‘It Bugs Me’: Bizarre Foods with Andrew Zimmern; Melissa Beattie

Chapter 4. Food as a Visual Practice: Fashion Design and Communication in Vegan Food Trends; Petra Krpan

Promoting Culture of Responsibility: Food and Public Relations

Chapter 5. ‘Go Easy with Bread, Eat Potatoes Instead’ – Food Rationing Behavioural Change Campaign of the UK Government (1940-1954); Martina Topić-Rutherford

Chapter 6. Savouring Truth: Exposing Disinformation in the World of Alternative Meats; Courtney D. Boman and Erika J. Schneider

Chapter 7. How Public Relations Can Provide a Socially Responsible Lens for Collective Management of Water Risks; Matthew S. VanDyke

Chapter 8. What’s the ‘Right’ Thing to do? How Ethical Expectations for CSR Influence Company Support; Lucinda Austin, Barbara Miller Gaither, and Seoyeon Kim

Chapter 9. Gen Z Insights on Food Waste Reduction, Yellow Sticker Shopping, and Sustainability Communication; Anca Anton

Sustainability in the Age of Climate Change

Chapter 10. Building Sustainable Futures: Food (In)Security and Sustainability as Flourishing in Higher Education; Megan K. Schraedley

Chapter 11. Fibs, Fiction, and Facts: The Visual Construction of Ocean Sustainability within the Context of the Climate Crisis; Grace Omondi and Anders Nilsen

Chapter 12. Developing a Public Relations Element in Climate Change University Curricula: Challenges for Higher Education; Michal Chmieł

Erscheint lt. Verlag 16.2.2026
Verlagsort Bingley
Sprache englisch
Maße 152 x 229 mm
Themenwelt Sozialwissenschaften Soziologie Gender Studies
Wirtschaft Betriebswirtschaft / Management Marketing / Vertrieb
ISBN-13 9781837080397 / 9781837080397
Zustand Neuware
Informationen gemäß Produktsicherheitsverordnung (GPSR)
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