Cambridge IGCSE™ and O Level Business Digital Teacher's Resource Access Card
Cambridge University Press (Hersteller)
978-1-009-81352-5 (ISBN)
Introduction; Syllabus mapping; How to use this series; How to use this Teacher's Resource; About the authors; About the syllabus; About the examination; Approaches to teaching and learning; Section 1. Understanding business activity: 1. Business activity; 2. Economic sectors; 3. Enterprise, business growth and size; 4. Types of business organisation; 5. Business objectives and stakeholder objectives; Section 2. People in business: 6. Human resource management (HRM); 7. Organisation and management; 8. Methods of communication; 9. Motivating employees; Section 3. Marketing: 10. Marketing and the market; 11. Market research; 12. Marketing mix: product; 13: Marketing mix: Price; 14: Marketing mix: Place; 15: Marketing mix: Promotion; 16. Marketing strategy and legal controls; Section 4. Operations management: 17. Production of goods and services; 18. Costs, scale of production and break-even analysis; 19. Quality of goods and services; 20. Location decisions; Section 5. Financial information and decisions: 21. Business finance; 22. Cash flow forecasts; 23. Statement of profit; 24. Statement of financial position; 25. Analysis of accounts; Section 5 case study; Section 6. External influences on business activity: 26. Economic issues; 27. Business and the international economy; 28. Environmental and ethical issues.
| Erscheint lt. Verlag | 30.4.2025 |
|---|---|
| Reihe/Serie | Cambridge International IGCSE |
| Zusatzinfo | Worked examples or Exercises |
| Verlagsort | Cambridge |
| Sprache | englisch |
| Maße | 153 x 153 mm |
| Gewicht | 10 g |
| Themenwelt | Schulbuch / Wörterbuch |
| Sozialwissenschaften ► Pädagogik | |
| ISBN-10 | 1-009-81352-8 / 1009813528 |
| ISBN-13 | 978-1-009-81352-5 / 9781009813525 |
| Zustand | Neuware |
| Informationen gemäß Produktsicherheitsverordnung (GPSR) | |
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