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Media, Communication, Culture

A Global Approach

(Autor)

Buch | Hardcover
200 Seiten
1995
Polity Press (Verlag)
978-0-7456-1137-2 (ISBN)
CHF 78,55 inkl. MwSt
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Discusses the key critical concepts in contemporary culture and communication. Drawing on social and cultural theory and on empirical and ethnographic studies, Lull analyzes how the media interact with and influence ideology, consciousness, hegemony, rules, power, meaning and culture.
This book is an introduction to media and cultural studies, written by a leading scholar in the field. Lull discusses the key critical concepts in contemporary culture and communication, as well as providing an up-to-date account of current developments worldwide. Drawing on major streams of social and cultural theory and on empirical and ethnographic studies, Lull analyzes how the media interact with and influence ideology, consciousness, hegemony, rules, power, meaning and culture. Among the symbolic and cultural forms discussed in this lively text are rap music, graffiti, black cultural power in America's inner cities, the part played by satellite technology in the downfall of communist regimes, television and everyday life in China, and the role of modern media in the alternation of global cultural territories. By emphasizing the social nature of media institutions, the polysemy of symbolic texts, and the interpretative and utilitarian ambitions of audiences in a wide range of cultural contexts, Lull leads the reader through a complex web of social influences.

1. Ideology, Consciousness, Hegemony. 2. Social Rules and Power. 3. Culture and Cultural Power. 4. The Active Audience. 5. Meaning in Motion. 6. Itineraries of the Everyday.

Erscheint lt. Verlag 1.1.1995
Zusatzinfo notes, glossary, references, index
Verlagsort Oxford
Sprache englisch
Maße 152 x 229 mm
Themenwelt Sozialwissenschaften Kommunikation / Medien Medienwissenschaft
ISBN-10 0-7456-1137-0 / 0745611370
ISBN-13 978-0-7456-1137-2 / 9780745611372
Zustand Neuware
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