Advertising Law and Regulation

Giles Crown (Autor)

Buch | Hardcover

1998
LexisNexis UK (Verlag)
978-0-406-89770-1 (ISBN)

Infos

Focuses on advertising law and the rules controlling the advertising industry. This book covers various aspects of the law as it affects advertising, from European legislation and copyright law to libel and obscenity laws. It explains the laws, statutes and self-regulatory codes and discusses specific issues affecting television, radio and cinema.

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This invaluable guide focuses specifically on advertising law and the myriad rules controlling the advertising industry. It covers all aspects of the law as it affects advertising, from European legislation and copyright law to libel and obscenity laws. It clearly explains the laws, statutes and self-regulatory codes that govern advertising and there are sections given to the specific issues affecting television, radio and cinema. The new edition is due in 2007.

Inhalt

"Introduction. Finding the law. The Advertising Standards Authority. Television and radio advertising. European regulation. Consumer protection legislation. Passing off. Copyright. Trademarks. Contract. Libel. Malicious falsehood and slander of title. Obscenity, indecency and blasphemy. Sex and race discrimination. Areas of advertising with special rules. Injunctions. Index. Appendices."

Produkt-Details

• Erscheint lt. Verlag: 1.12.1998
• Zusatzinfo: index
• Verlagsort: London
• Sprache: englisch
• Themenwelt: Recht / Steuern ► EU / Internationales Recht
• Themenwelt: Recht / Steuern ► Wirtschaftsrecht ► Handelsrecht
• Themenwelt: Sozialwissenschaften ► Kommunikation / Medien ► Journalistik
• Themenwelt: Wirtschaft
• ISBN-10: 0-406-89770-0 / 0406897700
• ISBN-13: 978-0-406-89770-1 / 9780406897701
• Zustand: Neuware