Excellence in Business

Courtland L. Bovee, John V. Thill, Michael H. Mescon (Autoren)

Media-Kombination

624 Seiten

2004 | 11th Revised edition
Prentice-Hall
978-0-13-189379-5 (ISBN)

Titel ist leider vergriffen;
keine Neuauflage

Artikel merken

This best-selling book presents a balanced view of business--its strengths, weaknesses, challenges, successes, failures, and problems. The highly experienced authors have provided an up-to-date book, with real-life examples, careful in-depth coverage, and a lively conversational writing style that explains the opportunities and rewards of a business career. Topics include: conducting business in the global economy; starting and expanding a small business; managing a business; managing employees; developing marketing strategies to satisfy customers; managing accounting and financial resources; and special topics such as business law, taxes, and the U.S. legal system, risk management and insurance, and careers in business and the employment search. An excellent desk reference for anyone involved in business, especially managers and entrepreneurs in small business enterprises.

Verlagsort	Harlow
Sprache	englisch
Themenwelt	Schulbuch / Wörterbuch
Themenwelt	Wirtschaft ► Betriebswirtschaft / Management ► Allgemeines / Lexika
ISBN-10	0-13-189379-3 / 0131893793
ISBN-13	978-0-13-189379-5 / 9780131893795
Zustand	Neuware