The Nonprofit Handbook

James M. Greenfield (Autor)

Media-Kombination

736 Seiten

1997 | 2nd Revised edition
John Wiley & Sons Inc
9780471156581 (ISBN)

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Fund-raising is a subject implicit in nonprofit discussion, however, it is complex and multifaceted area, requiring attention in its own context. This "encyclopaedia" of fund-raising covers all aspects of the practice from annual and major giving to specialized nonprofit groups.

Partial table of contents:; MANAGING FUND DEVELOPMENT; Strategic Planning for Fund Raising (K. Hawkins, et al.); Budgeting for Fund Raising (J. Connell); FUND-RAISING READINESS; Why Do People Donate to Charity?; (D. White); The Board's Role in Fund Raising (F. Howe); ANNUAL GIVING PROGRAM; Direct Mail (K. Lautman); Benefit Event Enhancements (S. Ulin); Telemarketing (W. Freyd & D. Carlson); MAJOR GIVING PROGRAMS; Overview of Major Giving (M. Williams); Capital Fund Appeals (C. Lawson); Planned Giving: Management and Marketing (R. Jordon & K. Quynn); SELECT AUDIENCES AND ENVIRONMENTS; International Fund Raising (T. Harris); SUPPORT INGREDIENTS; Donor Recognition and Relations (J. Linzy); Federal Regulation of Fund Raising (B. Hopkins); State Regulation of Fund Raising (B. Bush); Index.

Erscheint lt. Verlag	17.2.1997
Zusatzinfo	Illustrations, forms
Verlagsort	New York
Sprache	englisch
Maße	260 x 185 mm
Gewicht	1332 g
Themenwelt	Schulbuch / Wörterbuch ► Lexikon / Chroniken
	Sozialwissenschaften ► Pädagogik ► Sozialpädagogik
	Sozialwissenschaften ► Soziologie
ISBN-13	9780471156581 / 9780471156581
Zustand	Neuware