7 Lessons in Persuasion and Influence

Master Persuasion Basics in 7 Steps

Di McLanachan (Autor)

Buch | Softcover

128 Seiten

2026
John Murray Business (Verlag)
978-1-3998-3055-3 (ISBN)

Noch nicht erschienen (ca. Juni 2026)
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7 short lessons to help you master persuasion and influence - whatever your business role.

A SHORT COURSE IN PERSUASION AND INFLUENCE BASICS.
7 Lessons in Persuasion and Influence is a quick course in persuasiveness, giving you everything you need to know in just seven short chapters. From understanding how people make decisions to increasing your authority and building rapport, you'll rapidly develop the ability to influence others.

* Lesson 1: What is influence?
* Lesson 2: Conveying the right image
* Lesson 3: Becoming a voice of authority
* Lesson 4: Speaking the language of influence
* Lesson 5: Filtered thinking
* Lesson 6: Flexible influencing
* Lesson 7: Proven persuasion techniques

Explore the main themes and ideas in persuasion and influence, get a basic knowledge and understanding of the key concepts, and test your progress with practical and thought-provoking exercises. 7 Lessons in Persuasion and Influence is your fastest route to success.

ABOUT THE SERIES
7 Lessons are for people who want to succeed at work. From negotiating and content marketing to finance and social media, the series covers the business topics that matter and that will help you make a difference today. Written in straightforward English, each book features a course of 7 short lessons so that with just a little work, you can quickly master the subject.

Di McLanachan is the founder and Director of Learning Curves. She has over 25 years experience working with clients across the UK and internationally in all aspects of business training and personal development coaching.

: Sunday: What is influence?
: Sunday: What is influence?
: Monday: Conveying the right image
: Monday: Conveying the right image
: Tuesday: Becoming a voice of authority
: Tuesday: Becoming a voice of authority
: Wednesday: Speaking the language of influence
: Wednesday: Speaking the language of influence
: Thursday: Filtered thinking
: Thursday: Filtered thinking
: Friday: Flexible influencing
: Friday: Flexible influencing
: Saturday: Proven persuasion techniques
: Saturday: Proven persuasion techniques

Erscheint lt. Verlag	18.6.2026
Sprache	englisch
Maße	129 x 198 mm
Themenwelt	Sachbuch/Ratgeber ► Beruf / Finanzen / Recht / Wirtschaft ► Bewerbung / Karriere
	Sachbuch/Ratgeber ► Gesundheit / Leben / Psychologie ► Psychologie
	Wirtschaft ► Betriebswirtschaft / Management
ISBN-10	1-3998-3055-4 / 1399830554
ISBN-13	978-1-3998-3055-3 / 9781399830553
Zustand	Neuware